Category: Industry Insights

The year 2016 saw the meteoric rise of Pokémon Go, an augmented reality-based mobile game. It combined the fictional world of Pokémon with the real-world

The pandemic has had a significant impact on all industries and the education industry was no exception. It compelled both students and instructors to transition

The last two years forced marketing gurus worldwide to leverage many digital tools to connect and engage with their target customers. One tool that emerged

According to Allied Market Research, the event industry was worth $1,135.4 billion in 2019 and is expected to grow to $1,552.9 billion by 2028, an

‘Hybrid’ has become a common word in the mid-pandemic era we’re living in. It’s a staple part of surviving the business world at the moment.

“Good planning I’ve always thought is in the details…Plan it out, make it interesting, and you’re sure to pull it off!” Eddie Ross (author, editor

The increase of online events, virtual or hybrid events, has been increasingly growing in recent years but has taken off since the pandemic.  It’s been

2020 introduced several of us to the ‘work from home,’ setup. From connecting physically and travelling for corporate meetings, we shifted to virtual networking. This

This past year has seen the development of many new technologies, concepts, and ideas – all of which contribute towards adapting to the new way

Powered by the internet and digital media, small businesses have quickly tapped into global opportunities that were beyond their reach just a decade ago. Through

As the pandemic took over the world, the event industry was massively hit. Huge losses were incurred by organizations who had planned their big events

As more and more marketers learn about, and try to incorporate virtual events into their marketing strategy, there still are various concerns and doubts about

There was a time when remote working was a concept that was unheard of in most parts of the world. Both employers and employees preferred

There is an existing norm among people who create virtual events, wherein they choose one platform to host the event and another platform on which

While the world was already on its way toward a digital transformation in these last few years, due COVID-19, this natural course of action has

With the pandemic hitting the world in the year 2020, there are various reasons why you should focus on moving your events online. Read on to know more.

Here’s a list of some top webinar platforms along with the pros and cons of using them (guide for 2020). Read our blog to know more.

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