[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"navigationVisibilityConfig":3,"messageBarData":101,"navigationMenu":146,"footerLinkGroups":263,"event-marketing-tips-to-boost-rsvps":349},{"id":4,"documentId":5,"hideInHome":6,"hideInBlog":6,"hideInPricing":6,"createdAt":7,"updatedAt":8,"publishedAt":9,"hidden_in_landing_pages":10,"hidden_in_compare_pages":68,"hidden_in_customer_pages":69,"hidden_in_blog_pages":70,"menuItems":71,"contactSalesLink":96},12,"yko13kwfxnq1mv5gczep57d3",false,"2025-06-06T13:17:43.074Z","2026-06-26T04:17:06.814Z","2026-06-26T04:17:06.976Z",[11,20,28,36,44,52,60],{"id":12,"Title":13,"slug":14,"description":15,"createdAt":16,"updatedAt":17,"publishedAt":18,"documentId":19},153,"Mobile Event App","mobile-event-app",null,"2024-01-15T09:48:21.791Z","2025-12-15T08:25:50.253Z","2025-12-15T08:25:50.630Z","pv3ge6ov4lb6a6uhpa2io88s",{"id":21,"Title":22,"slug":23,"description":15,"createdAt":24,"updatedAt":25,"publishedAt":26,"documentId":27},106,"Club Ichi","club-ichi","2025-10-01T06:41:02.904Z","2025-10-01T10:50:37.471Z","2025-10-01T10:50:37.845Z","ys2gcz19fenjvb61kkqem6rf",{"id":29,"Title":30,"slug":31,"description":15,"createdAt":32,"updatedAt":33,"publishedAt":34,"documentId":35},168,"Conference App","conference-app","2025-11-18T09:23:02.047Z","2026-01-22T09:28:16.726Z","2026-01-22T09:28:17.153Z","te5cocw2hx68dxjus2dll8y1",{"id":37,"Title":38,"slug":39,"description":15,"createdAt":40,"updatedAt":41,"publishedAt":42,"documentId":43},157,"Event registration software UAE","event-registration-software-uae","2025-12-08T05:50:10.064Z","2025-12-19T07:10:21.400Z","2025-12-19T07:10:21.782Z","vxkwq0ydxzrefpg1j5m2zvvt",{"id":45,"Title":46,"slug":47,"description":15,"createdAt":48,"updatedAt":49,"publishedAt":50,"documentId":51},202,"Event registration software India","event-registration-software-india","2025-12-09T07:25:15.782Z","2026-04-28T09:28:08.810Z","2026-04-28T09:28:09.627Z","uhvu5d01ew7tx60ywv854a5n",{"id":53,"Title":54,"slug":55,"description":15,"createdAt":56,"updatedAt":57,"publishedAt":58,"documentId":59},156,"Event registration Platform","event-registration-platform","2025-12-16T13:00:46.380Z","2025-12-17T06:34:37.244Z","2025-12-17T06:34:37.643Z","zbooppoygkwibfvsx8nqth48",{"id":61,"Title":62,"slug":63,"description":15,"createdAt":64,"updatedAt":65,"publishedAt":66,"documentId":67},321,"Cvent Alternative","cvent-alternative","2025-12-30T06:34:51.910Z","2026-08-06T11:07:12.664Z","2026-08-06T11:07:13.864Z","qc7dwmi15sq2po52h5yqmr6i",[],[],[],[72,78,82,86,91],{"id":73,"key":74,"name":75,"path":15,"target":76,"isMegaMenuFullWidth":77},25,"platform","Products","_self",true,{"id":79,"key":80,"name":81,"path":15,"target":76,"isMegaMenuFullWidth":6},23,"solutions","Solutions",{"id":83,"key":84,"name":85,"path":15,"target":76,"isMegaMenuFullWidth":77},24,"resources","Resources",{"id":87,"key":88,"name":89,"path":90,"target":76,"isMegaMenuFullWidth":6},21,"customers","Customers","\u002Fcustomers",{"id":92,"key":93,"name":94,"path":95,"target":76,"isMegaMenuFullWidth":6},22,"pricing","Pricing","\u002Fpricing",{"id":97,"name":98,"path":99,"target":100},146,"Contact Sales","https:\u002F\u002Fwww.nunify.com\u002Fdemo","_blank",[102],{"id":103,"text":104,"for_home_page":6,"for_pricing_page":6,"createdAt":105,"updatedAt":106,"publishedAt":107,"backgroundColor":108,"documentId":109,"landing_pages":110,"link":111,"desktopBackgroundImage":15,"mobileBackgroundImage":15,"blogs":115,"compare":143,"customer":144,"resources":145},4,"\u003Cp>📌 Struggling with event engagement? This event app fixed it! \u003C\u002Fp>","2025-03-19T09:49:18.553Z","2025-09-09T11:48:50.043Z","2025-09-09T11:48:50.097Z","#FFDD7C","m90pwh2zkfd214x7gfyicutq",[],{"id":112,"title":113,"address":114,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},659,"Download now","https:\u002F\u002Fhubs.ly\u002FQ02-TqYW0",[116,125,134],{"id":117,"Title":118,"slug":119,"description":120,"createdAt":121,"updatedAt":122,"publishedAt":123,"documentId":124},1459,"8 Best Splash Alternatives in 2026 (Now That Cvent Owns It)","best-splashthat-alternatives","Splash is now owned by Cvent. Here are 8 alternatives scored on the 5 things Splash users actually complain about: support, UI, customization, reliability, and pricing","2026-04-15T11:57:38.804Z","2026-07-07T16:24:32.942Z","2026-07-07T16:24:33.132Z","yfv681lk46s9whvfm9hba69o",{"id":126,"Title":127,"slug":128,"description":129,"createdAt":130,"updatedAt":131,"publishedAt":132,"documentId":133},1531,"What Is an Event App? Features, Use Cases, and When to Skip One","what-is-an-event-app","Learn what an event app does, which features matter, when to skip one, and how to evaluate platforms like Nunify and Cvent for your next event.","2026-04-15T12:29:05.974Z","2026-07-13T09:45:32.400Z","2026-07-13T09:45:32.570Z","dz8f78ntmdat1ltiw0ufgllu",{"id":135,"Title":136,"slug":137,"description":138,"createdAt":139,"updatedAt":140,"publishedAt":141,"documentId":142},1148,"Event Videographer Dubai: 10-Point Hiring Checklist (2026) ","event-videographer-dubai-checklist","Hire the right videographer in Dubai with this 10-point vendor audit. Scoring rubric, contract templates, and red flags to avoid costly mistakes. Image","2026-04-17T07:10:55.230Z","2026-04-24T03:19:24.049Z","2026-04-24T03:19:24.178Z","i4amflmoc78fbdmr8t3b1upr",[],[],[],{"navigationList":147,"contactSalesLink":262},[148,181,207,260,261],{"key":74,"name":75,"isMegaMenuFullWidth":77,"children":149,"promo":177},[150,159,171],{"title":151,"links":152},"Guest management",[153,156],{"name":154,"path":155},"Event registration","\u002Fevent-registration-software",{"name":157,"path":158},"Event check-in","\u002Fevent-check-in-app",{"title":160,"links":161},"Attendee experience",[162,165,168],{"name":163,"path":164},"Event app","\u002Fevent-app",{"name":166,"path":167},"Event networking","\u002Fevent-networking",{"name":169,"path":170},"Event gamification","\u002Fevent-gamification",{"title":172,"links":173},"Other products",[174],{"name":175,"path":176},"Exhibitor solutions","\u002Fevent-sponsorship-and-exhibitor-solutions\u002F",{"name":178,"path":179,"image":180},"Stress free event tech","\u002Fdemo","https:\u002F\u002Fs.w.nunify.com\u002Fplatform_promo_46a722ffa6.webp",{"key":80,"name":81,"isMegaMenuFullWidth":6,"children":182},[183,195],{"title":184,"links":185},"Event type",[186,189,192],{"name":187,"path":188},"Conferences","\u002Fconference-event-app",{"name":190,"path":191},"Enterprise events","\u002Fenterprise-event-app",{"name":193,"path":194},"Campus events","\u002Fcampus-event-management-app",{"title":196,"links":197},"Event format",[198,201,204],{"name":199,"path":200},"Virtual events","\u002Fvirtual-events-platform",{"name":202,"path":203},"Webinars","\u002Fwebinar-platform",{"name":205,"path":206},"Hybrid events","\u002Fhybrid-events-platform",{"key":84,"name":85,"isMegaMenuFullWidth":77,"children":208},[209,227,242,251],{"title":210,"links":211},"Learn with Nunify",[212,215,218,221,224],{"name":213,"path":214},"Blog","\u002Fblogs",{"name":216,"path":217},"Ideas & tips","\u002Fblogs\u002Fcategory\u002Fideas-and-tips",{"name":219,"path":220},"Event checklists","\u002Fresources\u002Fchecklists",{"name":222,"path":223},"Event playbooks","\u002Fresources\u002Fplaybooks",{"name":225,"path":226},"Templates","\u002Fsamples",{"title":228,"links":229},"Compare Nunify",[230,233,236,239],{"name":231,"path":232},"Nunify vs Cvent","\u002Fblogs\u002Fcvent-alternatives",{"name":234,"path":235},"Nunify vs Whova","\u002Fcompare\u002Fwhova-alternative",{"name":237,"path":238},"Nunify vs SplashThat","\u002Fcompare\u002Fsplash-alternative",{"name":240,"path":241},"Nunify vs Guidebook","\u002Fblogs\u002Fguidebook-alternatives",{"title":243,"links":244},"Free tools for you",[245,248],{"name":246,"path":247,"target":100},"Event badge designer","https:\u002F\u002Fcms.nunify.com\u002Ftools\u002Fbadge-designer",{"name":249,"path":250,"target":100},"QR code generator","https:\u002F\u002Fevent-qr-code.nunify.com\u002F",{"title":252,"links":253},"Need help?",[254,257],{"name":255,"path":256,"target":100},"Help center","https:\u002F\u002Fhelp.nunify.com\u002Fen\u002F",{"name":258,"path":259},"Contact us","\u002Fcontact-us",{"key":88,"name":89,"isMegaMenuFullWidth":6,"path":90},{"key":93,"name":94,"isMegaMenuFullWidth":6,"path":95},{"name":98,"path":99,"target":100},[264,281,289,328,335],{"title":265,"items":266},"Products & solutions",[267,268,269,270,272,274,275,276,277,278,279,280],{"name":154,"link":155,"external":6},{"name":157,"link":158,"external":6},{"name":163,"link":164,"external":6},{"name":271,"link":167,"external":6},"Networking",{"name":273,"link":170,"external":6},"Gamification",{"name":175,"link":176,"external":6},{"name":187,"link":188,"external":6},{"name":190,"link":191,"external":6},{"name":193,"link":194,"external":6},{"name":199,"link":200,"external":6},{"name":202,"link":203,"external":6},{"name":205,"link":206,"external":6},{"title":85,"items":282},[283,284,285,286,287],{"name":213,"link":214,"external":6},{"name":216,"link":217,"external":6},{"name":219,"link":220,"external":6},{"name":222,"link":223,"external":6},{"name":288,"link":226,"external":6},"Samples & templates",{"title":290,"items":291},"Compare",[292,294,295,298,301,303,306,309,310,313,316,319,322,325],{"name":231,"link":293,"external":6},"\u002Fcompare\u002Fnunify-vs-cvent",{"name":234,"link":235,"external":6},{"name":296,"link":297,"external":6},"Nunify vs Bizzabo","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbizzabo-alternatives",{"name":299,"link":300,"external":6},"Nunify vs Swoogo","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fswoogo-alternatives",{"name":240,"link":302,"external":6},"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fguidebook-alternatives",{"name":304,"link":305,"external":6},"Nunify vs Spotme","\u002Fcompare\u002Fspotme-alternative",{"name":307,"link":308,"external":6},"Nunify vs Hubilo","\u002Fcompare\u002Fhubilo-alternative",{"name":237,"link":238,"external":6},{"name":311,"link":312,"external":6},"Nunify vs Zoom","\u002Fcompare\u002Fnunify-vs-zoom-comparison",{"name":314,"link":315,"external":6},"Nunify vs Zoho","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fzoho-backstage-alternatives",{"name":317,"link":318,"external":6},"Nunify vs Brella","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbrella-alternative",{"name":320,"link":321,"external":6},"Nunify vs Slido","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fslido-alternatives",{"name":323,"link":324,"external":6},"Nunify vs Eventify","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Feventify-alternatives",{"name":326,"link":327,"external":6},"Nunify vs Attendify","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fattendify-alternatives",{"title":329,"items":330},"Free tools",[331,332,333,334],{"name":246,"link":247,"external":77},{"name":249,"link":250,"external":77},{"name":255,"link":256,"external":77},{"name":258,"link":259,"external":6},{"title":336,"items":337},"Nunify",[338,341,344,345,346,348],{"name":339,"link":340,"external":6},"About us","\u002Fabout-us",{"name":342,"link":343,"external":77},"Careers","https:\u002F\u002Fwellfound.com\u002Fcompany\u002Fnunify-tech",{"name":89,"link":90,"external":6},{"name":258,"link":259,"external":6},{"name":347,"link":99,"external":77},"Book demo",{"name":255,"link":256,"external":77},{"slug":350,"tags":351,"seo":353,"header":407,"summary":15,"sections":427,"pageBackgroundConfig":15,"publishedAt":558,"updatedAt":559},"event-marketing-tips-to-boost-rsvps",{"id":352,"Blog":77,"EventApp":6,"HybridEvents":6,"IdeasAndTips":77,"IndustryInsights":6,"VirtualEvents":6,"Webinar":6,"EventMarketing":77,"Alternatives":6},1397,{"id":354,"metaTitle":355,"metaDescription":356,"keywords":357,"metaRobots":15,"structuredData":15,"metaViewport":358,"canonicalURL":359,"metaImage":360,"metaSocial":406},1983,"How to Get People to RSVP: 12 Tactics That Work (2026)","Learn how to get people to RSVP for an event: deadline design, reminder timing, less friction, and why your RSVP number is lying to you.","How to Get People to RSVP","width=device-width, initial-scale=1","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fevent-marketing-tips-to-boost-rsvps",{"id":361,"name":362,"alternativeText":357,"caption":15,"width":363,"height":364,"formats":365,"hash":400,"ext":367,"mime":370,"size":401,"url":402,"previewUrl":15,"provider":403,"provider_metadata":15,"createdAt":404,"updatedAt":404,"documentId":405,"publishedAt":404,"focalPoint":15},1475,"How to Get People to RSVP.png",1672,941,{"large":366,"small":376,"medium":384,"thumbnail":392},{"ext":367,"url":368,"hash":369,"mime":370,"name":371,"path":15,"size":372,"width":373,"height":374,"sizeInBytes":375},".png","https:\u002F\u002Fs.w.nunify.com\u002Flarge_How_to_Get_People_to_RSVP_93d3ee2027.png","large_How_to_Get_People_to_RSVP_93d3ee2027","image\u002Fpng","large_How to Get People to RSVP.png",255.55,1000,563,255549,{"ext":367,"url":377,"hash":378,"mime":370,"name":379,"path":15,"size":380,"width":381,"height":382,"sizeInBytes":383},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_How_to_Get_People_to_RSVP_93d3ee2027.png","small_How_to_Get_People_to_RSVP_93d3ee2027","small_How to Get People to RSVP.png",70.26,500,281,70262,{"ext":367,"url":385,"hash":386,"mime":370,"name":387,"path":15,"size":388,"width":389,"height":390,"sizeInBytes":391},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_How_to_Get_People_to_RSVP_93d3ee2027.png","medium_How_to_Get_People_to_RSVP_93d3ee2027","medium_How to Get People to RSVP.png",152.36,750,422,152364,{"ext":367,"url":393,"hash":394,"mime":370,"name":395,"path":15,"size":396,"width":397,"height":398,"sizeInBytes":399},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_How_to_Get_People_to_RSVP_93d3ee2027.png","thumbnail_How_to_Get_People_to_RSVP_93d3ee2027","thumbnail_How to Get People to RSVP.png",20.51,245,138,20506,"How_to_Get_People_to_RSVP_93d3ee2027",215.36,"https:\u002F\u002Fs.w.nunify.com\u002FHow_to_Get_People_to_RSVP_93d3ee2027.png","strapi-provider-cloudflare-r2","2026-08-18T17:42:30.745Z","rkgte05jmdnfasnqc68auegh",[],{"id":408,"componentName":409,"title":410,"date":411,"banner":412,"backgroundConfig":15,"author":418},1534,"BlogsHeader1","How to Get People to RSVP: 12 Tactics That Fix the Real Problem","Aug 14, 2026",{"id":361,"name":362,"alternativeText":357,"caption":15,"width":363,"height":364,"formats":413,"hash":400,"ext":367,"mime":370,"size":401,"url":402,"previewUrl":15,"provider":403,"provider_metadata":15,"createdAt":404,"updatedAt":404,"documentId":405,"publishedAt":404,"focalPoint":15},{"large":414,"small":415,"medium":416,"thumbnail":417},{"ext":367,"url":368,"hash":369,"mime":370,"name":371,"path":15,"size":372,"width":373,"height":374,"sizeInBytes":375},{"ext":367,"url":377,"hash":378,"mime":370,"name":379,"path":15,"size":380,"width":381,"height":382,"sizeInBytes":383},{"ext":367,"url":385,"hash":386,"mime":370,"name":387,"path":15,"size":388,"width":389,"height":390,"sizeInBytes":391},{"ext":367,"url":393,"hash":394,"mime":370,"name":395,"path":15,"size":396,"width":397,"height":398,"sizeInBytes":399},{"id":419,"name":420,"createdAt":421,"updatedAt":422,"publishedAt":423,"documentId":424,"description":425,"linkedInProfileLink":15,"slug":426,"image":15,"pageBackgroundConfig":15},67,"Debbie Ashford","2026-07-09T11:56:44.582Z","2026-07-09T12:08:18.572Z","2026-07-09T12:08:18.606Z","izb3nbxnu2n46i8rp3b1ygh1","Debbie's seen enough events to know what actually makes them work. She writes for Nunify about the unglamorous stuff most event teams and organizers need to get right. ","debbie-ashford",[428,434,440,446,451,456,461,466,471,476,481,486,491,496,533,550],{"id":429,"componentName":430,"contentId":431,"heading":15,"content":432,"tocType":15,"backgroundConfig":15,"__component":433},15114,"BlogsContent1","intro","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">To get people to RSVP, give them a hard deadline, a one-click reply, and three reminders on the channels they actually check. Most RSVP problems are deadline problems and friction problems, not invitation problems. Here is how to get people to RSVP for an event, and how to tell whether your RSVP number is real.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\"> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The same root cause shows up inside companies too. Low turnout to internal events is \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fincrease-employee-participation-events\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">a friction problem, not an enthusiasm problem\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">, and the fix looks a little different when your \"guests\" are employees instead of customers.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>","blogs.content-1",{"id":435,"componentName":436,"url":437,"tocType":438,"title":15,"backgroundConfig":15,"__component":439},452,"BlogsEmbeddedVideo1","https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FYWrJIhBbI3I?si=pyCxp4FQBm3fovgC","None","blogs.embedded-video-1",{"id":441,"componentName":430,"contentId":442,"heading":443,"content":444,"tocType":445,"backgroundConfig":15,"__component":433},15115,"why-ignore-rsvp","Why do people ignore RSVP requests?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Silence is rarely a no. It is usually a deferred decision. The invitation arrived, the reader thought \"I'll deal with that later,\" and later never came.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Six causes account for almost every dead guest list.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.34%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Why nobody replied\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>What it looks like\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>The fix\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">No deadline\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Let us know if you can make it\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A dated deadline with a reason attached to it\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Deadline too far out\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">RSVP by a date five weeks away\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Move the deadline to 10 to 14 days before the event\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Too much friction\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">An eight-field registration form on a mobile browser\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Two fields, autofill, one button\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Wrong channel\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email only, sent Monday at 9am\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email plus SMS or WhatsApp, sent Tuesday or Wednesday\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">No consequence to silence\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Nothing happens either way\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Capped capacity, waitlist, or an expiring perk\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Unclear commitment\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reader cannot tell what they are agreeing to\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Date, time, duration, location, and dress code in the first three lines\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The one people underrate is the deadline distance. A deadline five weeks out gives every recipient permission to postpone, and postponed decisions decay. Pull the deadline in and response rates move without you writing a single extra word of copy.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>","Parent",{"id":447,"componentName":430,"contentId":448,"heading":449,"content":450,"tocType":445,"backgroundConfig":15,"__component":433},15116,"how-to-get-rsvps","How do you get people to RSVP for an event?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">These 12 tactics are ordered by effort. The first four cost you nothing but a rewrite.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:25%;\">\u003Ccol style=\"width:25%;\">\u003Ccol style=\"width:25%;\">\u003Ccol style=\"width:25%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>#\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Tactic\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Why it works\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Where it fails\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">1\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Set a dated RSVP deadline with a reason\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"By Friday, so we can confirm catering numbers\" gives the deadline legitimacy\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A deadline with no reason reads as arbitrary and gets ignored\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">2\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Cut the registration form to two fields\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Every extra field costs completions, especially on mobile\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">You still need dietary and accessibility data, so collect it after the RSVP, not during\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">3\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Put one call to action in the email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A single RSVP button beats three competing links\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Multiple CTAs split attention and flatten your click-through rate\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">4\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Personalize the first line\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Name, company, and a reason this person specifically should attend\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Merge-field personalization with nothing behind it reads worse than no personalization\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">5\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Send from a person, not a brand\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Replies to \"Priya at Nunify\" outperform replies to \"Events Team\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Only works if that person can actually answer a reply\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">6\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Add social proof to the invitation\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Speaker names, a past attendee testimonial, the logos of companies already registered\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Vague claims like \"hundreds attended\" damage credibility instead of building it\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">7\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Use three reminders, not one\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Most RSVPs land on reminder two, not the original invitation\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Four or more in ten days and you train people to filter you\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">8\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Match the channel to the market\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email in the US, WhatsApp in Dubai and the wider UAE\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A one-channel plan underperforms wherever WhatsApp is the default inbox\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">9\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Cap the capacity and say so\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Real scarcity moves fence-sitters\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Fake scarcity is detectable and permanent in its damage\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">10\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Include a calendar file\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">An RSVP that lands in Google Calendar or Outlook survives the week\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A link that opens a login wall gets abandoned\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">11\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Promote on social media with a direct link\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">LinkedIn for B2B, Instagram and Facebook for community and consumer events\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Social media drives awareness, not commitment, so never make it your only RSVP channel\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">12\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Follow up with non-responders by name\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A short one-to-one message converts better than any broadcast\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Does not scale past a few hundred contacts without automation\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Tactics 1 through 4 are where the money is. Teams skip them because rewriting an invitation feels less productive than buying software, then wonder why the software did not help. They also sit inside a wider \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fevent-promotion-ideas\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>event promotion timeline\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> that starts well before the invitation goes out.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":452,"componentName":430,"contentId":453,"heading":454,"content":455,"tocType":445,"backgroundConfig":15,"__component":433},15117,"increase-urgency-drive-rsvps","How do you increase urgency + drive RSVPs without sounding desperate?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Urgency works when it is true. The moment a reader senses a manufactured countdown, every other claim in your invitation loses credibility, and you do not get that back.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Real urgency has a mechanism behind it:\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cul style=\"margin-bottom:0;margin-top:0;padding-inline-start:48px;\">\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Capped capacity.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> \"The room holds 120\" is a fact. Publish the number and the count remaining.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Early bird pricing with a real expiry.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> The price genuinely changes on that date. If you extend it once, nobody believes the next deadline.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>A first-50 perk.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> Reserved seating, a workshop slot, a dinner invitation. Cheap to deliver, specific enough to be believed.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>A waitlist.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> The moment an event visibly fills, the psychology flips from \"should I go\" to \"can I still get in.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>A catering or badge printing cutoff.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> \"Register by the 14th and your badge is pre-printed. After that you queue at the walk-in desk.\" An operational reason, not a marketing one.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003C\u002Ful>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Fake urgency is the countdown timer that resets when you reload the page, the \"only 3 spots left\" banner that has said 3 for a month, and the final-call email followed by two more final-call emails. Event audiences are small and they talk. Get caught once and your next campaign starts from behind.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">One note on tone. Every tactic that can increase urgency + drive RSVPs belongs on your last two sends, not across the whole campaign. If every message is a countdown, the countdown stops meaning anything.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":457,"componentName":430,"contentId":458,"heading":459,"content":460,"tocType":445,"backgroundConfig":15,"__component":433},15118,"reminders","What does a reminder sequence that actually works look like?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Three sends before the deadline, two after the RSVP, one on the day. Most teams stop at the invitation and one nudge, then blame the audience.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Send on Tuesday, Wednesday, or Thursday. Monday inboxes are already full and Friday sends get read with one foot out the door. This is planning convention rather than a Nunify measurement, but it holds up across most B2B lists.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:25%;\">\u003Ccol style=\"width:25%;\">\u003Ccol style=\"width:25%;\">\u003Ccol style=\"width:25%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>When\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Send\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Channel\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Goal\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day -28\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Save the date\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Get the date into the calendar before competing invitations land\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day -21\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Full invitation with agenda and speakers\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Give them enough to decide\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day -14\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reminder one, deadline named\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Convert the people who meant to reply\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day -10\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reminder two, to non-responders only\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email plus SMS or WhatsApp\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">This send produces the largest single block of RSVPs\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day -7\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Final call, capacity or pricing mentioned\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Move the fence-sitters\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day -1\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Confirmation with QR code and directions\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email plus WhatsApp\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reduce no-shows\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day 0, -2 hours\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"We start at 10, here is your entry code\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">SMS, WhatsApp, or push notification\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Recover the people who forgot\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Segment reminder two so confirmed attendees never receive it. Nothing erodes trust in your sends faster than being chased for something you already did. Any decent registration platform handles that split automatically. Writing the copy for each stage is the slow part, and \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Feffective-event-invitation-email\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>event invitation email templates\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> remove most of it. Smaller internal sessions run the same sequence on a shorter runway, which is what \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Flunch-invitation-email-templates\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>lunch invitation email templates\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> are built for.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":462,"componentName":430,"contentId":463,"heading":464,"content":465,"tocType":445,"backgroundConfig":15,"__component":433},15119,"reminder-messages","What should your RSVP reminder messages actually say?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Copy these and swap the brackets. Short beats polished. Every one of them names a date and gives a reason.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.34%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Stage\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Channel\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Script\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reminder one, day -14\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Quick one. RSVPs for [Event] close on [date]. It takes about ten seconds: [link]. If you already replied, ignore me.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reminder two, day -10\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"We are finalising catering numbers on [date], so this is the last useful moment to reply. [link]. If the date does not work, a no is genuinely helpful too.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reminder two, day -10\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">SMS or WhatsApp\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Hi [name], RSVPs for [Event] close [day]. One tap: [link]\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Final call, day -7\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"[Event] is at [capacity] and we are at [number]. Registration closes [date]: [link]\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Personal nudge to a VIP\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email or direct message\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"[Name], I would like you in the room for this one. [One line on why them specifically]. [Date], [time], [venue]. Are you in?\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Confirmation, day -1\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"You are confirmed for [Event] tomorrow. Doors at [time], [venue address]. Your QR code is attached. Show it at the desk and your badge prints on the spot.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Day-of recovery, 2 hours before\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">SMS, WhatsApp, or push\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Starting at [time] at [venue]. Your entry code: [link]. See you there.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Two rules for all of them. Give people a clean way to decline, because a fast no is worth more to you than a slow maybe. And never send a chaser to someone who already replied, which means segmenting non-responders before every send rather than blasting the full list.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":467,"componentName":430,"contentId":468,"heading":469,"content":470,"tocType":445,"backgroundConfig":15,"__component":433},15120,"speed-up-event-registrations","How do you speed up event registration?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Speed is a design problem. Every field, tap, and page load between the invitation and the confirmation costs you registrations, and the losses are heaviest on mobile.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.34%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Field\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Keep or cut\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Reason\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Name\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Keep\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">You need it for the badge\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Keep\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">You need it for the confirmation and the QR code\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Company and job title\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Keep for B2B only\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Useful for sponsor reporting, dead weight for community events\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Phone number\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Ask after the RSVP\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Kills completion rates when asked upfront\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Dietary requirements\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Ask after the RSVP\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Send a one-question follow up to confirmed guests\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Session preferences\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Ask after the RSVP\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Nobody picks tracks before they have committed\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"How did you hear about us\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Cut\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Use UTM tracking instead\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Free-text \"anything else\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Cut\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Almost never read, always adds friction\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Four things that measurably speed up event registration:\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Col style=\"margin-bottom:0;margin-top:0;padding-inline-start:48px;\">\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:decimal;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>One page, no account creation.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> Requiring a login before an RSVP is the single most expensive decision on this list.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:decimal;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Autofill enabled.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> Correct field types mean the browser fills most of the form for the reader.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:decimal;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>A QR code on every printed and digital asset.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> Posters, badges, slides, and email footers. Scan, land, register. A free \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fevent-qr-code.nunify.com\u002F\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>event QR code generator\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> produces one in about a minute.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:decimal;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Pre-filled links for known contacts.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> If they are already in your CRM, the form should arrive with their details in it and one button left to press.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003C\u002Fol>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Nunify's \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-registration-software\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>event registration platform\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> is built around this. Drag-and-drop forms, automatic segmentation by ticket type, scheduled reminder emails, and a QR code in the confirmation that doubles as the onsite check-in pass. The form is only one of the leaks, though. Channel choice, timing, and reminder gaps are the other \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fevent-planning-tools-solve-low-registration\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>common causes of low event registrations\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":472,"componentName":430,"contentId":473,"heading":474,"content":475,"tocType":445,"backgroundConfig":15,"__component":433},15121,"another-way-to-say-rsvp","Is there another way to say RSVP on an invitation?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Yes, and for some audiences it works better. RSVP comes from the French \u003C\u002Fspan>\u003Ci>\u003Cspan style=\"font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">répondez s'il vous plaît\u003C\u002Fspan>\u003C\u002Fi>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">, meaning please reply. Plenty of readers know the letters without registering them as a request aimed at them personally.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.34%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Instead of \"RSVP\"\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Use when\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Example line\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reserve your spot\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Capacity is capped\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Reserve your spot by 14 March. 120 seats.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Confirm your seat\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Assigned seating or a dinner\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Confirm your seat before Friday.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Let us know by [date]\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Internal or informal invitations\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Let us know by Tuesday so we can order lunch.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Please reply by [date]\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Formal invitations and weddings\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Please reply by 2 May.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Save my spot\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Button copy\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Button reads \"Save my spot\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Claim your ticket\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Free ticketed events\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Claim your ticket, free until Friday.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Count me in\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Casual internal events\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Reply button reads \"Count me in\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Register by [date]\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Conferences and webinars\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\"Register by 20 June for the early rate.\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The practical rule: use \"RSVP\" in the subject line where the shorthand earns attention, and use plain language on the button where the reader has to act. \"Save my spot\" outperforms \"RSVP\" as button copy almost everywhere, because it describes what the reader gets rather than what you want.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":477,"componentName":430,"contentId":478,"heading":479,"content":480,"tocType":445,"backgroundConfig":15,"__component":433},15122,"numbers","Why is your RSVP number lying to you?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">This is the part most guides on how to get people to RSVP leave out entirely.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">An RSVP is a statement of intent. It is not attendance. Across free corporate events, a meaningful share of confirmed yeses never walk through the door, and you pay for every one of them in catering, badge stock, seating, and staffing. Nunify data across 200+ events puts the no-show rate at 15 to 20% for typical free events. Pre-printing badges against that list wastes money and a table's worth of sorting on the morning of the event, which is the case for \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwhat-is-event-check-in-app\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>badge printing on arrival\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> instead of in advance.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.34%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Metric\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>What it tells you\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>What it hides\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">RSVPs collected\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">How well your invitation and reminders performed\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Nothing about who arrives\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Check-ins recorded\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Actual attendance, timestamped\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Needs onsite scanning to exist at all\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">RSVP to check-in ratio\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The honest health of your guest list\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Invisible if you never scan anyone in\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Session check-ins\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Which content held the room\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Requires scanning at session doors, not just the entrance\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">For headcount purposes, plan as though non-responders are not coming, then add a 10 to 15% buffer for late arrivals and plus-ones. Again, that buffer is a planning convention, not a Nunify figure, so treat it as a starting point and replace it with your own ratio once you have two events of scan data.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">If you never scan people in, you have no idea which of your RSVPs were real, which means next year's forecast is built on a number you invented. Teams that track the RSVP to check-in ratio start making different decisions: shorter reminder sequences on high-intent audiences, harder deadlines on low-intent ones, catering ordered against arrivals rather than confirmations.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The fix is unglamorous. Scan a QR code at the door, print the badge on arrival, and export the attendance data the same evening. An \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-check-in-app\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>event check-in app\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> does this in a few seconds per attendee, badge printing included. It works offline when the venue WiFi collapses, and gives you a live headcount while the doors are still open. Badges printed on arrival also mean you print 200 badges for 200 arrivals instead of 250 for 250 confirmations.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":482,"componentName":430,"contentId":483,"heading":484,"content":485,"tocType":445,"backgroundConfig":15,"__component":433},15123,"wedding-rsvps","Do wedding RSVPs work differently from event RSVPs?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">They do, and if you have landed here planning a wedding, most corporate advice above will mislead you.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.34%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\"> \u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Wedding RSVPs\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Corporate event RSVPs\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Channel that works\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Phone call, then text\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email, then SMS or WhatsApp\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Who chases\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The couple, a parent, or the wedding planner\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Automated reminders, then a personal follow-up\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Deadline pressure\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Catering headcount, seating chart, place cards\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Catering, badge printing, room capacity\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Etiquette weight\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">High. A guest who ignores an envelope is making a statement\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Low. Silence is usually just a full inbox\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Typical failure\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Guests assume \"they know I'm coming\"\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Guests assume the event will be recorded\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">What actually works\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A named person calling the stragglers, one by one\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Segmented reminders and a real deadline\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Three things wedding planners know that event marketers usually do not. Stamped reply envelopes still outperform online forms for guests over 60. A wedding invitation with a handwritten name gets replied to at a rate no email campaign matches. And for the final 10% who never respond, there is no substitute for a phone call from someone they know, because the awkwardness is the mechanism.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The shared lesson: pre-fill everything. A wedding reply card with the guest's name already printed on it works for the same reason a pre-filled registration link works. Less to do, less to defer.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":487,"componentName":430,"contentId":488,"heading":489,"content":490,"tocType":445,"backgroundConfig":15,"__component":433},15124,"when-to-skip","When should you skip a formal RSVP system?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Not every event needs one, and vendors will not tell you this.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Skip it when:\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cul style=\"margin-bottom:0;margin-top:0;padding-inline-start:48px;\">\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Fewer than about 25 people and you know them all.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> A group chat and a headcount is faster than any tool. Nunify data across 200+ events puts the threshold where structured promotion and tooling clearly pay off at 75 or more attendees.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Recurring internal meetings.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> A calendar invitation already is an RSVP. Adding a registration form on top produces annoyance and a duplicate list.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Drop-in community events with no capacity limit.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> A hard RSVP suppresses attendance at events where casual walk-ins are the point. Count at the door instead.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003Cli style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;font-style:normal;font-variant:normal;font-weight:400;list-style-type:disc;text-decoration:none;vertical-align:baseline;white-space:pre;\" dir=\"ltr\" aria-level=\"1\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Webinars where a link is the entire experience.\u003C\u002Fstrong>\u003C\u002Fspan>\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> Registration is worth collecting for the follow-up list, but urgency tactics on a free virtual session mostly buy you a larger no-show gap.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fli>\u003C\u002Ful>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">You do need a proper system once catering, badge printing, capacity limits, or sponsor reporting enter the picture, because at that point a wrong headcount costs real budget. The same \u003C\u002Fspan>\u003C\u002Fspan>\u003Ca style=\"text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fdo-i-need-event-check-in-app\">\u003Cspan style=\"background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"-webkit-text-decoration-skip:none;font-style:normal;font-variant:normal;font-weight:400;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cu>attendee-count thresholds\u003C\u002Fu>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\"> decide it on the onsite half.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":492,"componentName":430,"contentId":493,"heading":494,"content":495,"tocType":445,"backgroundConfig":15,"__component":433},15125,"what-to-measure","What should you measure after the RSVP deadline?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Most tips to boost event registration stop at the invitation. The teams that improve year over year are the ones reading their own data afterwards, because that is where the next campaign's decisions come from.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cdiv style=\"margin-left:0pt;\" dir=\"ltr\" align=\"left\">\u003Cfigure class=\"table\" style=\"width:468pt;\">\u003Ctable class=\"ck-table-resized\" style=\"border-collapse:collapse;border-style:none;table-layout:fixed;\">\u003Ccolgroup>\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.33%;\">\u003Ccol style=\"width:33.34%;\">\u003C\u002Fcolgroup>\u003Cthead>\u003Ctr style=\"height:0pt;\">\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Metric\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>Where it comes from\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003Cth style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\" scope=\"col\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">\u003Cstrong>What you do with it\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Open and click-through rate per send\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Email marketing platform\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Identifies which reminder is carrying the campaign, so you keep it and cut the dead one\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">RSVPs by channel\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">UTM tracking on every link\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Tells you whether LinkedIn, WhatsApp, or the newsletter is producing the guest list\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Form abandonment rate\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Registration analytics\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A high number means the form is the problem, not the copy\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">RSVP to check-in ratio\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Check-in app scans\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The honest attendance number and your forecast for next time\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Session check-ins\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Scanning at session doors\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Which speakers and topics held the room\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr style=\"height:0pt;\">\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Cost per attendee\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Budget divided by actual arrivals\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003Ctd style=\"border-color:#000000;border-width:1pt;overflow-wrap:break-word;overflow:hidden;padding:5pt;vertical-align:top;\">\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">The return on investment number your finance team will ask for\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Ffigure>\u003C\u002Fdiv>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Two habits separate teams that improve from teams that repeat themselves. First, they compare against their own history rather than an industry benchmark, because a warm customer list and a cold prospect list behave nothing alike. Second, they hold the data in one place. If registration sits in one tool, email marketing in another, and check-in on a laptop spreadsheet, nobody assembles the picture and the analytics quietly go unused. Enterprise platforms like Cvent solve that with scale, at the cost of configuration time. Smaller event teams want the same connected view without the setup. That is the real trade in most event technology decisions.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Personalization and social proof also deserve a post-mortem. Track which subject lines and which speaker names produced replies, and reuse the winners. Testimonials from named past attendees consistently outperform generic claims about how popular an event was.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":381,"componentName":497,"heading":498,"tocType":445,"faqList":499,"backgroundConfig":15,"__component":532},"Faq1","FAQs",[500,504,508,512,516,520,524,528],{"id":501,"title":502,"answer":503},5056,"How far in advance should you ask for RSVPs?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Send the save the date four weeks out and the full invitation three weeks out, with the RSVP deadline 10 to 14 days before the event. Deadlines further out than that invite postponement, and postponed replies rarely arrive.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":505,"title":506,"answer":507},5057,"How many RSVP reminders are too many?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Three before the deadline is the working range: the invitation, a reminder at day 14, and a final call at day 7. Segment so confirmed guests drop out of the sequence. Past four sends in ten days you start training people to ignore your sender name.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":509,"title":510,"answer":511},5058,"What is the best way to collect RSVPs for an event?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">A one-page form with two required fields, an automatic confirmation containing a QR code and a calendar file, and scheduled reminders to non-responders only. The method matters less than the friction. Anything requiring account creation before the reply will underperform.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":513,"title":514,"answer":515},5059,"Can you add an RSVP button to HubSpot or your email platform?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Yes. Most registration platforms give you an embeddable form or a hosted landing page. Link a button to it from HubSpot, Mailchimp, or any CRM, and push the responses back as contact records. Embedding the whole form inside the email itself is not reliable across email clients, so link to a landing page instead.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":517,"title":518,"answer":519},5060,"Why do people RSVP yes and then not show up?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Because a free yes costs nothing. No-shows cluster on free events, virtual sessions, and anything booked more than a month out. Confirmation the day before, a reminder two hours before, and a mild real cost such as a small deposit or a capped waitlist all narrow the gap.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":521,"title":522,"answer":523},5061,"What is a good RSVP response rate?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">It depends far more on list quality than on copy. A warm list of existing customers behaves nothing like a cold prospect list. Rather than chasing a benchmark, track your own RSVP to check-in ratio across events and use last year's number for the same audience as your forecast.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":525,"title":526,"answer":527},5062,"What is the fastest way to increase urgency + drive RSVPs in the final week?","\u003Cp>\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Name the real constraint and attach a date to it. Remaining capacity, an early bird price that genuinely expires, or a badge printing cutoff after which guests queue at the walk-in desk. One final-call email at day 7 plus an SMS or WhatsApp nudge to non-responders does most of the work. Anything invented, such as a countdown that resets on reload, costs you more credibility than it earns replies.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":529,"title":530,"answer":531},5063,"Does an RSVP deadline actually change behaviour?","\u003Cp style=\"line-height:1.38;margin-bottom:0pt;margin-top:0pt;\" dir=\"ltr\">\u003Cspan style=\"background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:11pt;\">\u003Cspan style=\"font-style:normal;font-variant:normal;font-weight:400;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\">Yes, when it has a reason attached. \"By Friday\" is weaker than \"by Friday, so we can confirm catering numbers.\" The reason converts an arbitrary date into a real constraint, and readers respond to constraints they can see the logic of.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>","faq.faq-1",{"id":534,"title":535,"componentName":536,"list":537,"backgroundConfig":15,"__component":549},419,"Related For You","BlogsRelatedInsights1",[538,541,545],{"id":539,"description":540,"link":250},1120,"Free event QR code generator",{"id":542,"description":543,"link":544},1121,"Most Exhaustive Email Invite Templates","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Feffective-event-invitation-email",{"id":546,"description":547,"link":548},1122,"Event Promotion - Timeline Best Practices","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fevent-promotion-ideas","blogs.sticky-related-insights-1",{"id":551,"title":552,"componentName":553,"description":15,"backgroundColor":15,"image":15,"link":554,"backgroundConfig":15,"__component":557},331,"Get people to RSVP for your event","BlogsSideCta1",{"id":555,"title":556,"address":179,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},2409,"Talk to an expert","blogs.sticky-side-cta-1","2026-08-23T08:06:45.001Z","2026-08-23T08:06:44.695Z"]