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This event app fixed it! \u003C\u002Fp>","2025-03-19T09:49:18.553Z","2025-09-09T11:48:50.043Z","2025-09-09T11:48:50.097Z","#FFDD7C","m90pwh2zkfd214x7gfyicutq",[],{"id":112,"title":113,"address":114,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},659,"Download now","https:\u002F\u002Fhubs.ly\u002FQ02-TqYW0",[116,125,134],{"id":117,"Title":118,"slug":119,"description":120,"createdAt":121,"updatedAt":122,"publishedAt":123,"documentId":124},1459,"8 Best Splash Alternatives in 2026 (Now That Cvent Owns It)","best-splashthat-alternatives","Splash is now owned by Cvent. Here are 8 alternatives scored on the 5 things Splash users actually complain about: support, UI, customization, reliability, and pricing","2026-04-15T11:57:38.804Z","2026-07-07T16:24:32.942Z","2026-07-07T16:24:33.132Z","yfv681lk46s9whvfm9hba69o",{"id":126,"Title":127,"slug":128,"description":129,"createdAt":130,"updatedAt":131,"publishedAt":132,"documentId":133},1531,"What Is an Event App? Features, Use Cases, and When to Skip One","what-is-an-event-app","Learn what an event app does, which features matter, when to skip one, and how to evaluate platforms like Nunify and Cvent for your next event.","2026-04-15T12:29:05.974Z","2026-07-13T09:45:32.400Z","2026-07-13T09:45:32.570Z","dz8f78ntmdat1ltiw0ufgllu",{"id":135,"Title":136,"slug":137,"description":138,"createdAt":139,"updatedAt":140,"publishedAt":141,"documentId":142},1148,"Event Videographer Dubai: 10-Point Hiring Checklist (2026) ","event-videographer-dubai-checklist","Hire the right videographer in Dubai with this 10-point vendor audit. Scoring rubric, contract templates, and red flags to avoid costly mistakes. 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Revealed: Best Time for Webinar to Maximize Attendance in 2024 [Data-Driven Guide]","best-time-for-webinar","Unlock the secrets of successful webinars by finding the optimal time. Essential tips inside!","2024-04-05T06:31:18.050Z","2024-02-02T11:22:11.108Z","bjzy10ivod5xj1j7dqilp2hk",{"id":359,"Blog":77,"EventApp":6,"HybridEvents":6,"IdeasAndTips":6,"IndustryInsights":6,"VirtualEvents":6,"Webinar":77,"EventMarketing":6,"Alternatives":15},{"id":368,"metaTitle":369,"metaDescription":362,"keywords":15,"metaRobots":370,"structuredData":15,"metaViewport":371,"canonicalURL":372,"metaImage":373,"metaSocial":416},112,"Best Time for Webinar to Maximize Attendance in 2024 ","follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large","width=device-width, initial-scale=1","https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbest-time-for-webinar\u002F",{"id":374,"name":375,"alternativeText":15,"caption":15,"width":376,"height":377,"formats":378,"hash":409,"ext":380,"mime":383,"size":410,"url":411,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":413,"updatedAt":413,"documentId":414,"publishedAt":415,"focalPoint":15},645,"Best-Webinar-Time-Day.jpg",1200,627,{"large":379,"small":388,"medium":395,"thumbnail":402},{"ext":380,"url":381,"hash":382,"mime":383,"name":384,"path":15,"size":385,"width":386,"height":387},".jpg","https:\u002F\u002Fs.w.nunify.com\u002Flarge_Best_Webinar_Time_Day_8a2a9604e8.jpg","large_Best_Webinar_Time_Day_8a2a9604e8","image\u002Fjpeg","large_Best-Webinar-Time-Day.jpg",50.4,1000,523,{"ext":380,"url":389,"hash":390,"mime":383,"name":391,"path":15,"size":392,"width":393,"height":394},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Best_Webinar_Time_Day_8a2a9604e8.jpg","small_Best_Webinar_Time_Day_8a2a9604e8","small_Best-Webinar-Time-Day.jpg",19.96,500,261,{"ext":380,"url":396,"hash":397,"mime":383,"name":398,"path":15,"size":399,"width":400,"height":401},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Best_Webinar_Time_Day_8a2a9604e8.jpg","medium_Best_Webinar_Time_Day_8a2a9604e8","medium_Best-Webinar-Time-Day.jpg",33.79,750,392,{"ext":380,"url":403,"hash":404,"mime":383,"name":405,"path":15,"size":406,"width":407,"height":408},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Best_Webinar_Time_Day_8a2a9604e8.jpg","thumbnail_Best_Webinar_Time_Day_8a2a9604e8","thumbnail_Best-Webinar-Time-Day.jpg",7.21,245,128,"Best_Webinar_Time_Day_8a2a9604e8",64.52,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FBest_Webinar_Time_Day_8a2a9604e8.jpg","strapi-provider-cloudflare-r2","2024-02-02T11:19:23.569Z","wj6gglpf3q810ig02znu4w5p","2025-04-08T07:36:43.824Z",[],{"id":359,"componentName":418,"title":360,"date":419,"banner":420,"backgroundConfig":15,"author":15},"BlogsHeader1","September 6, 2022",{"id":374,"name":375,"alternativeText":15,"caption":15,"width":376,"height":377,"formats":421,"hash":409,"ext":380,"mime":383,"size":410,"url":411,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":413,"updatedAt":413,"documentId":414,"publishedAt":415,"focalPoint":15},{"large":422,"small":423,"medium":424,"thumbnail":425},{"ext":380,"url":381,"hash":382,"mime":383,"name":384,"path":15,"size":385,"width":386,"height":387},{"ext":380,"url":389,"hash":390,"mime":383,"name":391,"path":15,"size":392,"width":393,"height":394},{"ext":380,"url":396,"hash":397,"mime":383,"name":398,"path":15,"size":399,"width":400,"height":401},{"ext":380,"url":403,"hash":404,"mime":383,"name":405,"path":15,"size":406,"width":407,"height":408},[427,432,436,441,445,449,454,458,462,466,471,475,479,624],{"id":428,"componentName":429,"contentId":15,"heading":15,"content":430,"tocType":15,"backgroundConfig":15,"__component":431},503,"BlogsContent1","\u003Cp>You’ve put a lot of effort into choosing the \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbest-webinar-formats\u002F\">best webinar format \u003C\u002Fa>, the \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwebinar-topics\u002F\">perfect webinar topic\u003C\u002Fa>, preparing the content, \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwebinar-promotion-guide\u002F\">promoting your webinar \u003C\u002Fa>and collaborating with \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Ftips-for-webinar-presenters\u002F\">guests\u003C\u002Fa> to host your webinar.\u003C\u002Fp>\u003Cp>But, you feel confused about the timings and duration of your webinar. To help you out, we have written this article where we will discuss the \u003Cstrong>best time & day to host your webinar\u003C\u002Fstrong> to maximize attendance.\u003C\u002Fp>\u003Ch2> \u003C\u002Fh2>\u003Ch2>\u003Cstrong>Table of contents\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cul>\u003Cli>\u003Ca href=\"#Why-is-picking-the-right-time-and-day-important\">Why is picking the right time and day important?\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#What-is-the-best-day-to-host-a-webinar\">What is the best day to host a webinar?\u003C\u002Fa>\u003Cul>\u003Cli>\u003Ca href=\"#Host-webinar-in-mid-week\">Host webinar in mid-week\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Avoid-hosting-a-webinar-on-Monday-Friday-and-weekends\">Avoid conducting a webinar on Monday, Friday, and weekends.\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#What-is-the-best-time-to-hold-a-webinar\">What is the best time to hold a webinar?\u003C\u002Fa>\u003Cul>\u003Cli>\u003Ca href=\"#Consider-the-different-time-zones\">Consider the different time zones.\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Host-webinar-between-10-am---12-pm\">Host webinar between 10 a.m – 12 p.m. PST (1 p.m. and 3 p.m. EST)\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Offer-on-demand-webinars\">Offer on-demand webinars\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#How-long-should-a-webinar-be\">How long should a webinar run for?\u003C\u002Fa>\u003Cul>\u003Cli>\u003Ca href=\"#Host-webinars-for-at-least-60-minutes\">Host webinars for at least 60 minutes\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Takeaways\">Takeaways\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>","blogs.content-1",{"id":433,"componentName":429,"contentId":434,"heading":15,"content":435,"tocType":15,"backgroundConfig":15,"__component":431},504,"Why-is-picking-the-right-time-and-day-important","\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Why is picking the right time and day important?\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">Here are \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbenefits-of-webinars\u002F\">a few advantages of hosting a webinar\u003C\u002Fa> on the right timings and duration:\u003C\u002Fp>\u003Cul>\u003Cli>Attendees tend to be more active and engage with others in the webinar.\u003C\u002Fli>\u003Cli>When you conduct a webinar at the time when your audience is likely to attend, it \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fincrease-event-registrations\u002F\">helps maximize attendance.\u003C\u002Fa>\u003C\u002Fli>\u003Cli>The chances of capturing leads are higher as most of your ICPs might join if the timings are as per their need.\u003C\u002Fli>\u003C\u002Ful>\u003Cp> \u003C\u002Fp>",{"id":437,"componentName":429,"contentId":438,"heading":439,"content":440,"tocType":15,"backgroundConfig":15,"__component":431},578,"What-is-the-best-day-to-host-a-webinar","What is the best day to host a webinar?","\u003Cp>There is no single answer to finding the best day for a webinar because webinars are a new content format, and historical data is developing. So, we have taken inspiration from similar marketing initiatives.\u003C\u002Fp>",{"id":442,"componentName":429,"contentId":443,"heading":15,"content":444,"tocType":15,"backgroundConfig":15,"__component":431},577,"Host-webinar-in-mid-week","\u003Ch3>\u003Cstrong>Host webinar in mid-week\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Mid-weeks, i.e Wednesday and Thursday, are the \u003Cstrong>best days for webinar.\u003C\u002Fstrong> The reason is the higher availability of people and the higher propensity towards learning sessions.\u003C\u002Fp>\u003Cul>\u003Cli>According to\u003Ca href=\"https:\u002F\u002Flogmeincdn.azureedge.net\u002Fgotomeetingmedia\u002F-\u002Fmedia\u002Fpdfs\u002Fgotowebinar-the-big-book-of-webinar-stats-final.pdf\"> GoToWebinar’s case study results\u003C\u002Fa>, 52% of all webinars take place on Wednesdays or Thursdays.\u003C\u002Fli>\u003Cli>In \u003Ca href=\"http:\u002F\u002Fcommunications.on24.com\u002Frs\u002F848-AHN-047\u002Fimages\u002Fon24_benchmarks_assessment.pdf\">ON24’s survey, \u003C\u002Fa>Wednesday and Thursday emerged as the strong performers with 64%voters, followed by Tuesday with 24% votes.\u003C\u002Fli>\u003C\u002Ful>",{"id":446,"componentName":429,"contentId":447,"heading":15,"content":448,"tocType":15,"backgroundConfig":15,"__component":431},579,"Avoid-hosting-a-webinar-on-Monday-Friday-and-weekends","\u003Ch3>\u003Cstrong>Avoid hosting a webinar on Monday, Friday, and weekends.\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cul>\u003Cli>Mondays are the first day back to work, and people are still adjusting to the work, catching on to their do’s. So, avoid hosting webinars on this day.\u003C\u002Fli>\u003Cli>Fridays are often not a good day to\u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fwebinar-platform\u002F\"> host a webinar\u003C\u002Fa> because\u003Cul>\u003Cli>People in the corporate and banking department are off after their working hours, looking to take some rest.\u003C\u002Fli>\u003Cli>Students also get relief from hectic schedules and might not be willing to attend a session.\u003C\u002Fli>\u003C\u002Ful>\u003C\u002Fli>\u003Cli>Saturdays and Sundays are the worst days to conduct a webinar because people tend to enjoy weekends away from work.\u003C\u002Fli>\u003C\u002Ful>\u003Cp>While selecting the best day, consider the upcoming holidays because if the holiday falls on any of the preferred days, chances are your webinars won’t have high attendance.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":450,"componentName":429,"contentId":451,"heading":452,"content":453,"tocType":15,"backgroundConfig":15,"__component":431},580,"What-is-the-best-time-to-hold-a-webinar","What Are The Best Webinar Times?","\u003Cp>Timing is trickier to get right than the day of the week. It happens because your audience might be active during different times throughout the day. So, you need to experiment a lot to get the timing right.\u003C\u002Fp>",{"id":455,"componentName":429,"contentId":456,"heading":15,"content":457,"tocType":15,"backgroundConfig":15,"__component":431},581,"Consider-the-different-time-zones","\u003Ch3>\u003Cstrong>Consider the different time zones.\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>If your audience resides in different countries, you must consider their time zone while selecting the best time to host a webinar\u003Cstrong>. \u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>No surprises here, considering that webinars are professional events, the best times for a webinar – as backed by various studies and observations – are indeed \u003Cstrong>between 10am-12pm and 1pm-3pm in your target audience’s time zones.\u003C\u002Fstrong> When it comes to finding the best webinar times, it’s a smart move to sidestep common break periods like lunch, tea, coffee, and especially dinner. And evenings? Let’s just say they’re perfect for unwinding, not for work-related webinars.\u003C\u002Fp>",{"id":459,"componentName":429,"contentId":460,"heading":15,"content":461,"tocType":15,"backgroundConfig":15,"__component":431},583,"Host-webinar-between-10-am---12-pm","\u003Ch3>\u003Cstrong>Host webinars between 10 a.m – 12 p.m. PST (1 p.m. and 3 p.m. EST)\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cul>\u003Cli>The hour of 10 a.m. PST (1 p.m. EST) accounted for 29% of all attendees, closely followed by 11 a.m. PST (2 p.m. EST) with 24%. – \u003Ca href=\"https:\u002F\u002Flogmeincdn.azureedge.net\u002Fgotomeetingmedia\u002F-\u002Fmedia\u002Fpdfs\u002Fgotowebinar-the-big-book-of-webinar-stats-final.pdf\">GotoWebinar\u003C\u002Fa>\u003C\u002Fli>\u003Cli>The best time to run a webinar is 11 a.m. PST (2 p.m. EST). Other timings that work best are 10 a.m. or 12 a.m. PST (1 p.m. and 3 p.m. EST) – \u003Ca href=\"http:\u002F\u002Fcommunications.on24.com\u002Frs\u002F848-AHN-047\u002Fimages\u002Fon24_benchmarks_assessment.pdf\">On24\u003C\u002Fa>\u003C\u002Fli>\u003Cli>As per \u003Ca href=\"https:\u002F\u002Flogmeincdn.azureedge.net\u002Fgotomeetingmedia\u002F-\u002Fmedia\u002Fpdfs\u002Fgotowebinar-the-big-book-of-webinar-stats-final.pdf\">GoWebinar’s research\u003C\u002Fa>, 12 p.m. PST\u002F3 p.m. EST is the best time to host a webinar to accommodate people in different time zones.\u003C\u002Fli>\u003C\u002Ful>",{"id":463,"componentName":429,"contentId":464,"heading":15,"content":465,"tocType":15,"backgroundConfig":15,"__component":431},582,"Offer-on-demand-webinars","\u003Ch3>\u003Cstrong>Offer on-demand webinars\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Record your webinar and share the link to the recording with the attendees via \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwebinar-email-guide\u002F\">email\u003C\u002Fa> or within your \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-app\u002F\">mobile event app\u003C\u002Fa> . This tactic works if your audience belongs to different time zones and cannot attend the webinar at a specified time. \u003C\u002Fp>\u003Cp>Besides, you can use these recorded sessions as a lead magnet too. Create a compelling landing page and ask people to share their email addresses to access the recording.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":467,"componentName":429,"contentId":468,"heading":469,"content":470,"tocType":15,"backgroundConfig":15,"__component":431},584,"How-long-should-a-webinar-be","How Long Should A Webinar Be?","\u003Cp>The length of a webinar depends on the topic, types of the webinar, the goal, the target audience, and the industry you operate in. \u003C\u002Fp>\u003Cp>Majority of the webinars that we have attended often last for at least one hour. It’s the sweet spot for webinars, and statistics also support this.\u003C\u002Fp>",{"id":472,"componentName":429,"contentId":473,"heading":15,"content":474,"tocType":15,"backgroundConfig":15,"__component":431},585,"Host-webinars-for-at-least-60-minutes","\u003Ch3>\u003Cstrong>Host webinars for at least 60 minutes\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cul>\u003Cli>The average marketing webinar is 52 minutes, corporate communications are 55 minutes, and training webinars run on average 61 minutes. – \u003Ca href=\"https:\u002F\u002Flogmeincdn.azureedge.net\u002Fgotomeetingmedia\u002F-\u002Fmedia\u002Fpdfs\u002Fgotowebinar-the-big-book-of-webinar-stats-final.pdf\">GoToWebinar\u003C\u002Fa>\u003C\u002Fli>\u003Cli>The average duration for webinars is between 39-60 minutes – \u003Ca href=\"https:\u002F\u002Finfo.workcast.com\u002Fblog\u002Fwhats-the-optimum-length-of-a-webinar\">WorkCast\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\u003Cp> \u003C\u002Fp>",{"id":476,"componentName":429,"contentId":477,"heading":477,"content":478,"tocType":15,"backgroundConfig":15,"__component":431},586,"Takeaways","\u003Cp>These data points should be treated as benchmarks and not rigid rules to host webinars. As every company might follow the same time frame and duration, chances are you’ll be competing for your audience’s attention if you also use the same timings and duration. That will defeat the entire purpose of finding the right timing.\u003C\u002Fp>\u003Cp>So, figure out the right time through experimentation and use \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbest-email-marketing-tips-for-virtual-event-promotion\u002F\">webinar promotional strategies\u003C\u002Fa> to enhance the performance of your upcoming webinars.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>FAQ\u003C\u002Fstrong>\u003C\u002Fh2>\u003Ch3 style=\"margin-left:auto;\">\u003Cstrong>What is the best day and time to hold a webinar?\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp style=\"margin-left:auto;\">While it depends on the type of webinar, our research shows for maximum attendance the best day to host webinars would be Wednesday & Thursday. The best time to hold webinars would be either between 10AM – 12 PM or 3PM – 5PM your local time\u003C\u002Fp>\u003Ch3 style=\"margin-left:auto;\">\u003Cstrong>Are Fridays good for webinars? \u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp style=\"margin-left:auto;\">Friday is NOT a good day to host B2B corporate webinars. But if your webinar is focused on health, wellness or skill-improvement it could be worth exploring to host between 6PM – 8 PM local time\u003C\u002Fp>\u003Ch3 style=\"margin-left:auto;\">\u003Cstrong>How long should a webinar run for?\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp style=\"margin-left:auto;\">To avoid webinar and zoom fatigue, don’t go beyond 1 hour for total time. If your webinar is an educational webinar , please ensure you leave at least 15 minutes for Q&A. \u003C\u002Fp>\u003Ch3 style=\"margin-left:auto;\">\u003Cstrong>Are Webinars still effective 2024?\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp style=\"margin-left:auto;\">Absolutely. Webinars are here to stay forever. It has become an integral part of marketers given the numerous benefits it provides like reach wider audiences, high quality leads, nurture online communities amongst many other benefits.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":480,"title":481,"componentName":482,"tocType":15,"backgroundConfig":15,"relatedList":483,"__component":623},96,"Related","BlogsRelated1",[484,522,555,590],{"id":485,"title":486,"link":487,"thumbnail":488},394,"Best Event Management Courses in 2024","\u002Fblogs\u002F11-best-event-management-courses",{"id":489,"name":490,"alternativeText":15,"caption":15,"width":491,"height":393,"formats":492,"hash":517,"ext":380,"mime":383,"size":518,"url":519,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":520,"updatedAt":520,"documentId":521,"publishedAt":415,"focalPoint":15},648,"best-event-management-courses.jpg",1500,{"large":493,"small":499,"medium":505,"thumbnail":511},{"ext":380,"url":494,"hash":495,"mime":383,"name":496,"path":15,"size":497,"width":386,"height":498},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_best_event_management_courses_336c1db851.jpg","large_best_event_management_courses_336c1db851","large_best-event-management-courses.jpg",47.59,333,{"ext":380,"url":500,"hash":501,"mime":383,"name":502,"path":15,"size":503,"width":393,"height":504},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_best_event_management_courses_336c1db851.jpg","small_best_event_management_courses_336c1db851","small_best-event-management-courses.jpg",16.49,167,{"ext":380,"url":506,"hash":507,"mime":383,"name":508,"path":15,"size":509,"width":400,"height":510},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_best_event_management_courses_336c1db851.jpg","medium_best_event_management_courses_336c1db851","medium_best-event-management-courses.jpg",31.59,250,{"ext":380,"url":512,"hash":513,"mime":383,"name":514,"path":15,"size":515,"width":407,"height":516},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_best_event_management_courses_336c1db851.jpg","thumbnail_best_event_management_courses_336c1db851","thumbnail_best-event-management-courses.jpg",5.75,82,"best_event_management_courses_336c1db851",85.67,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002Fbest_event_management_courses_336c1db851.jpg","2024-02-02T11:19:26.431Z","t5jrdwnvqfpqkka6rx5bgpwx",{"id":523,"title":524,"link":525,"thumbnail":526},395,"99+ (Interesting) Questions to Ask a CEO & Executives in 2023","\u002Fblogs\u002Fquestions-to-ask-a-ceo",{"id":527,"name":528,"alternativeText":15,"caption":15,"width":376,"height":377,"formats":529,"hash":550,"ext":380,"mime":383,"size":551,"url":552,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":553,"updatedAt":553,"documentId":554,"publishedAt":415,"focalPoint":15},646,"Blog-Template-02.jpg",{"large":530,"small":535,"medium":540,"thumbnail":545},{"ext":380,"url":531,"hash":532,"mime":383,"name":533,"path":15,"size":534,"width":386,"height":387},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_Blog_Template_02_e73f7201b9.jpg","large_Blog_Template_02_e73f7201b9","large_Blog-Template-02.jpg",52.72,{"ext":380,"url":536,"hash":537,"mime":383,"name":538,"path":15,"size":539,"width":393,"height":394},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Blog_Template_02_e73f7201b9.jpg","small_Blog_Template_02_e73f7201b9","small_Blog-Template-02.jpg",19.73,{"ext":380,"url":541,"hash":542,"mime":383,"name":543,"path":15,"size":544,"width":400,"height":401},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Blog_Template_02_e73f7201b9.jpg","medium_Blog_Template_02_e73f7201b9","medium_Blog-Template-02.jpg",34.95,{"ext":380,"url":546,"hash":547,"mime":383,"name":548,"path":15,"size":549,"width":407,"height":408},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Blog_Template_02_e73f7201b9.jpg","thumbnail_Blog_Template_02_e73f7201b9","thumbnail_Blog-Template-02.jpg",7.17,"Blog_Template_02_e73f7201b9",68.66,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FBlog_Template_02_e73f7201b9.jpg","2024-02-02T11:19:23.668Z","t497opegtxbpb3pbecekbcih",{"id":556,"title":557,"link":558,"thumbnail":559},396,"How to Create an Event App in 2024","\u002Fblogs\u002Fcreate-event-app",{"id":560,"name":561,"alternativeText":15,"caption":15,"width":491,"height":562,"formats":563,"hash":585,"ext":565,"mime":383,"size":586,"url":587,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":588,"updatedAt":588,"documentId":589,"publishedAt":415,"focalPoint":15},644,"Create-event-app-with-nunify-1500x784.jpeg",784,{"large":564,"small":570,"medium":575,"thumbnail":580},{"ext":565,"url":566,"hash":567,"mime":383,"name":568,"path":15,"size":569,"width":386,"height":387},".jpeg","https:\u002F\u002Fs.w.nunify.com\u002Flarge_Create_event_app_with_nunify_1500x784_2f4a5fe6ee.jpeg","large_Create_event_app_with_nunify_1500x784_2f4a5fe6ee","large_Create-event-app-with-nunify-1500x784.jpeg",53.04,{"ext":565,"url":571,"hash":572,"mime":383,"name":573,"path":15,"size":574,"width":393,"height":394},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Create_event_app_with_nunify_1500x784_2f4a5fe6ee.jpeg","small_Create_event_app_with_nunify_1500x784_2f4a5fe6ee","small_Create-event-app-with-nunify-1500x784.jpeg",20.11,{"ext":565,"url":576,"hash":577,"mime":383,"name":578,"path":15,"size":579,"width":400,"height":401},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Create_event_app_with_nunify_1500x784_2f4a5fe6ee.jpeg","medium_Create_event_app_with_nunify_1500x784_2f4a5fe6ee","medium_Create-event-app-with-nunify-1500x784.jpeg",35.24,{"ext":565,"url":581,"hash":582,"mime":383,"name":583,"path":15,"size":584,"width":407,"height":408},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Create_event_app_with_nunify_1500x784_2f4a5fe6ee.jpeg","thumbnail_Create_event_app_with_nunify_1500x784_2f4a5fe6ee","thumbnail_Create-event-app-with-nunify-1500x784.jpeg",7.3,"Create_event_app_with_nunify_1500x784_2f4a5fe6ee",91.07,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FCreate_event_app_with_nunify_1500x784_2f4a5fe6ee.jpeg","2024-02-02T11:19:23.462Z","fw68msn6dzaaf4act9ni2wnf",{"id":591,"title":592,"link":593,"thumbnail":594},397,"Top Virtual Career Fairs & Hybrid Events In Education Sector in 2022","\u002Fblogs\u002Fvirtual-career-fairs-2022",{"id":595,"name":596,"alternativeText":15,"caption":15,"width":491,"height":393,"formats":597,"hash":618,"ext":380,"mime":383,"size":619,"url":620,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":621,"updatedAt":621,"documentId":622,"publishedAt":415,"focalPoint":15},647,"job-fair.jpg",{"large":598,"small":603,"medium":608,"thumbnail":613},{"ext":380,"url":599,"hash":600,"mime":383,"name":601,"path":15,"size":602,"width":386,"height":498},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_job_fair_efbea593ac.jpg","large_job_fair_efbea593ac","large_job-fair.jpg",73.61,{"ext":380,"url":604,"hash":605,"mime":383,"name":606,"path":15,"size":607,"width":393,"height":504},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_job_fair_efbea593ac.jpg","small_job_fair_efbea593ac","small_job-fair.jpg",23.39,{"ext":380,"url":609,"hash":610,"mime":383,"name":611,"path":15,"size":612,"width":400,"height":510},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_job_fair_efbea593ac.jpg","medium_job_fair_efbea593ac","medium_job-fair.jpg",45.89,{"ext":380,"url":614,"hash":615,"mime":383,"name":616,"path":15,"size":617,"width":407,"height":516},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_job_fair_efbea593ac.jpg","thumbnail_job_fair_efbea593ac","thumbnail_job-fair.jpg",7.23,"job_fair_efbea593ac",141.97,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002Fjob_fair_efbea593ac.jpg","2024-02-02T11:19:25.030Z","zu851qm8rxruzf96dvvcbb7u","blogs.related-1",{"id":625,"heading":626,"text":627,"backgroundColor":628,"componentName":629,"tocType":15,"link":630,"backgroundConfig":15,"__component":634},129,"We are the Webinar & Virtual event Experts.","Speak to one of our experts today or book a demo","Navy Blue","Cta3",{"id":631,"title":632,"address":633,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},177,"Get In Touch","\u002Fcontact-us\u002F","cta.cta-3",{"createdAt":636,"id":637,"Title":638,"slug":639,"description":640,"updatedAt":641,"publishedAt":642,"documentId":643,"tags":644,"message_bar":15,"summary":15,"pageBackgroundConfig":15,"seo":646,"header":683,"sections":719},"2024-02-02T10:52:54.961Z",1129,"Top 9 Trends in Event Technology for 2026","event-technology-trends","But the landscape of event technology is vast and ever-evolving, with new innovations emerging all the time.","2026-04-17T05:32:10.803Z","2026-04-17T05:32:10.945Z","do8wf4nr84ybnaa43o5gklai",{"id":645,"Blog":77,"EventApp":6,"HybridEvents":6,"IdeasAndTips":6,"IndustryInsights":77,"VirtualEvents":6,"Webinar":6,"EventMarketing":6,"Alternatives":15},870,{"id":376,"metaTitle":638,"metaDescription":640,"keywords":15,"metaRobots":370,"structuredData":15,"metaViewport":371,"canonicalURL":647,"metaImage":648,"metaSocial":682},"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fevent-technology-trends\u002F",{"id":649,"name":650,"alternativeText":15,"caption":15,"width":491,"height":651,"formats":652,"hash":677,"ext":380,"mime":383,"size":678,"url":679,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":680,"updatedAt":680,"documentId":681,"publishedAt":415,"focalPoint":15},640,"Event-Technology-Trends.jpg",775,{"large":653,"small":659,"medium":665,"thumbnail":671},{"ext":380,"url":654,"hash":655,"mime":383,"name":656,"path":15,"size":657,"width":386,"height":658},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_Event_Technology_Trends_7198496914.jpg","large_Event_Technology_Trends_7198496914","large_Event-Technology-Trends.jpg",42.12,517,{"ext":380,"url":660,"hash":661,"mime":383,"name":662,"path":15,"size":663,"width":393,"height":664},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Event_Technology_Trends_7198496914.jpg","small_Event_Technology_Trends_7198496914","small_Event-Technology-Trends.jpg",16.14,258,{"ext":380,"url":666,"hash":667,"mime":383,"name":668,"path":15,"size":669,"width":400,"height":670},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Event_Technology_Trends_7198496914.jpg","medium_Event_Technology_Trends_7198496914","medium_Event-Technology-Trends.jpg",28.45,388,{"ext":380,"url":672,"hash":673,"mime":383,"name":674,"path":15,"size":675,"width":407,"height":676},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Event_Technology_Trends_7198496914.jpg","thumbnail_Event_Technology_Trends_7198496914","thumbnail_Event-Technology-Trends.jpg",5.71,126,"Event_Technology_Trends_7198496914",74.39,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FEvent_Technology_Trends_7198496914.jpg","2024-02-02T10:35:13.331Z","efg2ozp1v87h1a4govxl8f0i",[],{"id":684,"componentName":418,"title":638,"date":685,"banner":686,"backgroundConfig":15,"author":692},992,"May 31, 2023",{"id":649,"name":650,"alternativeText":15,"caption":15,"width":491,"height":651,"formats":687,"hash":677,"ext":380,"mime":383,"size":678,"url":679,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":680,"updatedAt":680,"documentId":681,"publishedAt":415,"focalPoint":15},{"large":688,"small":689,"medium":690,"thumbnail":691},{"ext":380,"url":654,"hash":655,"mime":383,"name":656,"path":15,"size":657,"width":386,"height":658},{"ext":380,"url":660,"hash":661,"mime":383,"name":662,"path":15,"size":663,"width":393,"height":664},{"ext":380,"url":666,"hash":667,"mime":383,"name":668,"path":15,"size":669,"width":400,"height":670},{"ext":380,"url":672,"hash":673,"mime":383,"name":674,"path":15,"size":675,"width":407,"height":676},{"id":693,"name":694,"createdAt":695,"updatedAt":696,"publishedAt":697,"documentId":698,"description":15,"linkedInProfileLink":15,"slug":699,"image":700,"pageBackgroundConfig":15},52,"Amarnath M","2024-01-25T12:32:47.769Z","2026-07-09T06:53:43.504Z","2026-07-09T06:53:43.653Z","m9fkzmlm3ro8b2cx7pa3cxig","amarnath-m",{"id":701,"name":702,"alternativeText":15,"caption":15,"width":374,"height":374,"formats":703,"hash":714,"ext":565,"mime":383,"size":715,"url":716,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":717,"updatedAt":717,"documentId":718,"publishedAt":415,"focalPoint":15},232,"amarnath.jpeg",{"small":704,"thumbnail":709},{"ext":565,"url":705,"hash":706,"mime":383,"name":707,"path":15,"size":708,"width":393,"height":393},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_amarnath_d2eafeb98d.jpeg","small_amarnath_d2eafeb98d","small_amarnath.jpeg",14.57,{"ext":565,"url":710,"hash":711,"mime":383,"name":712,"path":15,"size":713,"width":53,"height":53},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_amarnath_d2eafeb98d.jpeg","thumbnail_amarnath_d2eafeb98d","thumbnail_amarnath.jpeg",2.9,"amarnath_d2eafeb98d",20.26,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F21\u002Famarnath_d2eafeb98d.jpeg","2024-01-25T12:32:42.448Z","cr4srxwh8wm78qo8z0aqy9do",[720,723,728,733,738,743,748,753,758,763,768,907],{"id":721,"componentName":429,"contentId":15,"heading":15,"content":722,"tocType":15,"backgroundConfig":15,"__component":431},6366,"\u003Cp>As an event organizer, you’re no stranger to the transformative power of technology\u003C\u002Fp>\u003Cp>With each passing year,\u003Cstrong> technology is becoming not just a feature but the backbone of world-class events.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>But the landscape of event technology is vast and ever-evolving, with new innovations emerging all the time. So here is an article of the top event technology trends for 2023 you should be aware of.\u003C\u002Fp>\u003Col>\u003Cli>\u003Ca href=\"#Rise-of-Artificial-Intelligence\">Artificial Intelligence\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Contactless-Technology\">Contactless Technology\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Hybrid-Events\">Hybrid Event Technology\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Event-Sustainability\">Green Events\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Event-Apps\">Mobile Event Apps\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#NFC-in-Event-Management\">NFC\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Metaverse-in-Events\">Metaverse\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Transactions-using-Blockchain\">Blockchain\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Experience-using-Virtual-Reality\">AR & VR\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Fol>",{"id":724,"componentName":429,"contentId":725,"heading":726,"content":727,"tocType":15,"backgroundConfig":15,"__component":431},6367,"Rise-of-Artificial-Intelligence","1. The Rise Of Artificial Intelligence In Event Technology","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia4.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExYXA1cjNuaG1zcHoycjN3MHpxb2oxYXZjdWFtYnF2bGhidmZ6N3kxaCZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002FMKorKFj0Muz4P0CI7D\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp>The year 2023 will forever be etched in our memories as the pivotal moment when AI and chatbots such as ChatGPT, Bard, and Bing AI became water cooler talk.\u003C\u002Fp>\u003Cp>In event management, like in all industries, Artificial Intelligence (AI) can become a game-changer. It can transform the way you manage events and engage with attendees. AI’s influence is not just growing—it’s becoming an integral part of the event technology infrastructure. It’s essential for you to understand and harness this power to stay ahead in the industry, and the key is in knowing how it’s going to change your world.\u003C\u002Fp>\u003Cp>\u003Cstrong>Artificial Intelligence: The New Standard in Event Management\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>One of the most exciting developments in this area has been the advent of AI-powered chatbots.\u003C\u002Fp>\u003Cp>For example, you can use AI-bots to automate registration, ticketing, your \u003Ca href=\"https:\u002F\u002Fwww.nextiva.com\u002Fblog\u002Fcall-center-software.html\">call centers\u003C\u002Fa> and scheduling. You can also use AI to automate your customer service, with AI-powered chatbots handling common attendee queries and freeing up your staff to handle more complex issues.\u003C\u002Fp>\u003Cp>These chatbots are not just automated response systems; they’re intelligent assistants that can understand context, respond to complex queries, and even exhibit a sense of humor.\u003C\u002Fp>\u003Cp>Chatbots like ChatGPT, Bing AI, and Google Bard are leading the way in this field. They’re leveraging advanced AI technologies to provide a more human-like interaction experience. They can understand natural language, learn from past interactions, and adapt their responses based on the context of the conversation.\u003C\u002Fp>\u003Cp>\u003Cstrong>ChatGPT: A New Era in Attendee Engagement\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>ChatGPT is a conversational AI developed by OpenAI. It’s been trained on a diverse range of internet text and can generate creative, engaging, and coherent responses.\u003C\u002Fp>\u003Cp>It’s been a revelation in the event industry, providing instant responses to attendee queries, personalizing responses based on the attendee’s preferences and behavior, and even handling complex tasks.\u003C\u002Fp>\u003Cp>\u003Cstrong>Google Bard: Reshaping Event Experiences\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Google Bard, meanwhile, is an AI model developed by Google Research. It’s an AI system adept at understanding, interpreting, and responding to human language in a highly engaging and natural manner.\u003C\u002Fp>\u003Cp>Google Bard can be integrated seamlessly into your event’s tech infrastructure, enabling attendees to ask questions and receive instantaneous responses. The sophisticated natural language processing capability of Google Bard ensures that responses are not only accurate but also engaging and personalized.\u003C\u002Fp>\u003Cp>\u003Cstrong>Bing AI: Pioneering Intelligent Event Marketing\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Finally, Bing AI, is a powerful AI platform developed by Microsoft. By utilizing advanced machine learning algorithms, Bing AI can predict attendee preferences, behaviors, and needs, enabling you to craft highly targeted marketing strategies.\u003C\u002Fp>\u003Cp>Leveraging Bing AI lets you analyze a vast array of data, including attendee demographics, interests, and online behaviors. This in-depth analysis allows you to fine-tune your marketing efforts, ensuring that they reach the most receptive audiences.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":729,"componentName":429,"contentId":730,"heading":731,"content":732,"tocType":15,"backgroundConfig":15,"__component":431},6368,"Contactless-Technology","2. Contactless Technology For Verification, Tracking, And Check-In","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia2.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExaGFkNGJ1ZXpleGRsM2o3bjRjODI2cXRsYmd5ZWJzZmhyMTA2OG8wMSZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002Fl1g8oG3ZtibwYLOPp0\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp>In the wake of the COVID-19 pandemic, contactless technology, including \u003Cstrong>RFID, NFC, and QR codes\u003C\u002Fstrong>, has emerged as a crucial tool in the event industry, enhancing health safety measures while ensuring a smooth and efficient event experience.\u003C\u002Fp>\u003Cp>Contactless technology enables swift and non-intrusive event verification, tracking, and check-in processes. Attendees simply carry an RFID or NFC device, or have their QR code accessible within the \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-app\u002F\">event app\u003C\u002Fa>, which can be scanned at various locations throughout the venue.\u003C\u002Fp>\u003Cp>QR codes, in particular, have become increasingly popular due to their ease of use and versatility. Besides \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-check-in-app-for-event-badge-printing\u002F\">onsite checkin\u003C\u002Fa> , QR codes can also be used for a variety of purposes, like accessing event information, tracking attendees at the venue, managing session check-ins, and facilitating payments, thus further enhancing the attendee experience.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":734,"componentName":429,"contentId":735,"heading":736,"content":737,"tocType":15,"backgroundConfig":15,"__component":431},6369,"Hybrid-Events","3. The Surge of Hybrid Events","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia3.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExOTduN3Jtbmxjb3U1OWpqczZxNzEyOGk2YjFtaWJvYmRibWRjMjhtNiZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002FvvXO2DCM7Piq307EpL\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp>As an event organizer, you’ve likely seen the benefits of virtual events over the past few years – they’re accessible, cost-effective, and have the potential to reach a global audience. However, with the return of in-person events there’s a growing desire to return to the tangible connections and immersive experiences that only physical events can provide.\u003C\u002Fp>\u003Cp>This is where \u003Cstrong>hybrid events\u003C\u002Fstrong> come in. They offer the best of both worlds. Attendees can choose to participate in-person, enjoying the networking opportunities and immersive experiences that come with it, or they can opt to attend virtually, benefiting from the convenience and accessibility of an online event.\u003C\u002Fp>\u003Cp>For example, a popular \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Feffective-hybrid-event-ideas\u002F\">hybrid event idea\u003C\u002Fa> in 2024 is to live stream keynotes and panel discussions to your online audience, while taking questions from both your remote attendees and in-person audience.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":739,"componentName":429,"contentId":740,"heading":741,"content":742,"tocType":15,"backgroundConfig":15,"__component":431},6370,"Event-Sustainability","4. Embracing Event Sustainability Through Green Events","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia0.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExYmd2ZGNjeGJ0OGF0MHFlZGJnZ2xqaWZpNGlqMDhpa29jNTE3NWRhbCZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002FT1Xw2Fs8KdZmGvtmcG\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp>The call for \u003Cstrong>sustainable event practices\u003C\u002Fstrong> is louder than ever. 83% of corporate organizers in a study by AMEX said their organizations take sustainability into account when planning meetings and events \u003C\u002Fp>\u003Cp>A \u003Ca href=\"https:\u002F\u002Fwww.amexglobalbusinesstravel.com\u002Fmeetings-events\u002Fmeetings-forecast\u002F\">2023 study by AMEX\u003C\u002Fa> found that over 80% of corporate event professionals especially those in Latin America and the Asia-Pacific region, consider sustainability when planning meetings and events. They implement this by hiring vendors with active green policies, eliminating paper usage, choosing locations that require minimal travel, and applying other eco-friendly practices.\u003C\u002Fp>\u003Cp>At the heart of event sustainability, your embrace of event technology will be pivotal in facilitating eco-friendly, \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fpaperless-events\u002F\">paperless events\u003C\u002Fa>. It’s essential to cover the basics such as digital check-in procedures, virtual gift bags, and the use of carbon emission tracking apps. Furthermore, adopting event apps to replace traditional printed materials, offering virtual attendance options to minimize travel, and utilizing data analytics to optimize resource usage are all effective strategies in promoting sustainability in your events.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":744,"componentName":429,"contentId":745,"heading":746,"content":747,"tocType":15,"backgroundConfig":15,"__component":431},6371,"Event-Apps","5. Embrace Event Apps For Event Success","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia4.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExM3RtZ2tkdXAxZDJlOTBlcmplbzlnc3lkN2ZzMXV4MGlsajhjb2ZzdSZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002F5mdjd9dXsZA9a\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp>Event apps have become a staple in the industry, providing a one-stop solution for information, networking, engagement and community. Besides helping you as an event organizer to streamline operations , save time and money.\u003C\u002Fp>\u003Cp>Event apps provide a central hub for all event-related information. Attendees can easily access schedules, speaker bios, venue maps, and updates in real-time. This not only keeps attendees informed but also significantly reduces the need for physical resources, contributing to a greener and more sustainable event.\u003C\u002Fp>\u003Cp>Moreover, event apps are elevating attendee engagement to new heights. Features such as live polling, Q&A sessions, \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-gamification\u002F\">event gamification\u003C\u002Fa>, social walls keep attendees actively involved, creating a more interactive and dynamic event atmosphere.\u003C\u002Fp>\u003Cp>From personalized schedules and interactive maps to networking features and real-time updates, our event apps are designed to enhance the attendee experience and help event organizers manage their events more efficiently.\u003C\u002Fp>\u003Cp>Finally, event apps are transforming the networking landscape. With features like private messaging, AI-powered match making, and digital business card exchanges, networking has becomes seamless and effective.\u003C\u002Fp>\u003Cp>2024 is the year you \u003Cstrong>create a private event network for your attendees\u003C\u002Fstrong>, facilitated through your mobile event app.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":749,"componentName":429,"contentId":750,"heading":751,"content":752,"tocType":15,"backgroundConfig":15,"__component":431},6372,"NFC-in-Event-Management","6. The Role Of NFC In Event Management","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia4.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExYjMzNGd5dnNlMXc5YWd6NjJicmFxN2lndHB0NzBkaG80eHVtZ3EyciZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002F6XXhn3XRSUblcOVCKB\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp>Near Field Communication (NFC) is revolutionizing the events industry. \u003Cstrong>NFC technology\u003C\u002Fstrong> enables event organizers to speed up event entry and shorten lines for vendors within the event. In the future, attendees will expect an event that isn’t too crowded because event organizers have used NFC data to understand traffic flow around the event.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":754,"componentName":429,"contentId":755,"heading":756,"content":757,"tocType":15,"backgroundConfig":15,"__component":431},6373,"Metaverse-in-Events","7. Future Of Metaverse In Events","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia1.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExbXlqcngwYWhxZXNhcWdkNjZ1ZXk4djZ4bzQ1cHFxdHlleDB1ZngwdCZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002FRvEgWBaBzjlekojOb6\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp>\u003Cspan style=\"background-color:rgb(255,255,255);color:rgb(31,31,48);font-family:inter, sans-serif;\">Metaverse is a virtual reality space where users can interact with a computer-generated environment and other users. It’s the next evolution of social connection and it’s set to transform the way we experience events. Imagine attending a concert from your living room, but feeling like you’re actually there in the crowd. Or networking with professionals from around the world in a virtual conference room. The possibilities are endless and incredibly exciting.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":759,"componentName":429,"contentId":760,"heading":761,"content":762,"tocType":15,"backgroundConfig":15,"__component":431},6374,"Transactions-using-Blockchain","8. Transparent And Efficient Transactions Using Blockchain","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fi.giphy.com\u002FoBQZIgNobc7ewVWvCd.webp\">\u003C\u002Ffigure>\u003Cp>The adoption of \u003Cstrong>blockchain technology\u003C\u002Fstrong> is gaining traction in the event industry. Blockchain offers a transparent, immutable ledger, making transactions secure and efficient. Ticket sales, speaker payments, and vendor contracts can all benefit from this technology, fostering trust and streamlining operations.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":764,"componentName":429,"contentId":765,"heading":766,"content":767,"tocType":15,"backgroundConfig":15,"__component":431},6375,"Experience-using-Virtual-Reality","9. Transformative Experience Using Virtual Reality (VR) And Augmented Reality (AR)","\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg src=\"https:\u002F\u002Fmedia2.giphy.com\u002Fmedia\u002Fv1.Y2lkPTc5MGI3NjExOTZpc3Vyd3Rzd3JsZ3dldHI2ZDVqcTRyNWZyd3YxcXJiZXBzM3FmcCZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\u002Fd6Unw9Ke0vCFO\u002Fgiphy.gif\">\u003C\u002Ffigure>\u003Cp style=\"margin-left:auto;\">In 2023, one of the most transformative elements in event technology is the extensive application of \u003Cstrong>Virtual Reality (VR) and Augmented Reality (AR)\u003C\u002Fstrong>. VR creates an immersive experience that transports attendees to a different world, while AR overlays digital elements onto the physical world. These technologies bring a unique dynamic, enhancing attendee engagement and providing unforgettable experiences. Expect to see more interactive presentations, virtual site visits, and immersive brand experiences that transcend the conventional boundaries of space and time.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">\u003Cstrong>2024: The Turning Point of Event Technology\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">The future of event technology is here. With advancements in AI, VR, RFID, and other technologies, the event industry is evolving rapidly. As we move forward, it’s crucial for you as an event planner to leverage them. Don’t be afraid to experiment with new technologies. The best way to learn what works is to try it out.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\"> \u003C\u002Fp>",{"id":769,"title":481,"componentName":482,"tocType":15,"backgroundConfig":15,"relatedList":770,"__component":623},298,[771,804,839,874],{"id":772,"title":773,"link":774,"thumbnail":775},1196,"5 Ways Your Event App Can Transform Audience Engagement and Attendee Experience","\u002Fincrease-audience-engagement-with-event-app\u002F",{"id":776,"name":777,"alternativeText":15,"caption":15,"width":491,"height":651,"formats":778,"hash":799,"ext":380,"mime":383,"size":800,"url":801,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":802,"updatedAt":802,"documentId":803,"publishedAt":415,"focalPoint":15},639,"How-to-increase-audience-engagement-with-event-apps--1500x775.jpg",{"large":779,"small":784,"medium":789,"thumbnail":794},{"ext":380,"url":780,"hash":781,"mime":383,"name":782,"path":15,"size":783,"width":386,"height":658},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276.jpg","large_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276","large_How-to-increase-audience-engagement-with-event-apps--1500x775.jpg",41.87,{"ext":380,"url":785,"hash":786,"mime":383,"name":787,"path":15,"size":788,"width":393,"height":664},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276.jpg","small_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276","small_How-to-increase-audience-engagement-with-event-apps--1500x775.jpg",16.77,{"ext":380,"url":790,"hash":791,"mime":383,"name":792,"path":15,"size":793,"width":400,"height":670},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276.jpg","medium_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276","medium_How-to-increase-audience-engagement-with-event-apps--1500x775.jpg",28.24,{"ext":380,"url":795,"hash":796,"mime":383,"name":797,"path":15,"size":798,"width":407,"height":676},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276.jpg","thumbnail_How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276","thumbnail_How-to-increase-audience-engagement-with-event-apps--1500x775.jpg",6.48,"How_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276",71.27,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FHow_to_increase_audience_engagement_with_event_apps_1500x775_d7cd0c0276.jpg","2024-02-02T10:35:13.093Z","n1o4hsd31qvhdrpvqtgqb233",{"id":805,"title":806,"link":807,"thumbnail":808},1197,"99+ Fun Polls That Hit The Spot (Always) 👀","\u002Ffunny-poll-questions\u002F",{"id":809,"name":810,"alternativeText":15,"caption":15,"width":376,"height":811,"formats":812,"hash":834,"ext":380,"mime":383,"size":835,"url":836,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":837,"updatedAt":837,"documentId":838,"publishedAt":415,"focalPoint":15},642,"Funny-poll-questions-lists.jpg",620,{"large":813,"small":818,"medium":823,"thumbnail":828},{"ext":380,"url":814,"hash":815,"mime":383,"name":816,"path":15,"size":817,"width":386,"height":658},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_Funny_poll_questions_lists_6516c42b66.jpg","large_Funny_poll_questions_lists_6516c42b66","large_Funny-poll-questions-lists.jpg",40.91,{"ext":380,"url":819,"hash":820,"mime":383,"name":821,"path":15,"size":822,"width":393,"height":664},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Funny_poll_questions_lists_6516c42b66.jpg","small_Funny_poll_questions_lists_6516c42b66","small_Funny-poll-questions-lists.jpg",15.84,{"ext":380,"url":824,"hash":825,"mime":383,"name":826,"path":15,"size":827,"width":400,"height":670},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Funny_poll_questions_lists_6516c42b66.jpg","medium_Funny_poll_questions_lists_6516c42b66","medium_Funny-poll-questions-lists.jpg",28.42,{"ext":380,"url":829,"hash":830,"mime":383,"name":831,"path":15,"size":832,"width":407,"height":833},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Funny_poll_questions_lists_6516c42b66.jpg","thumbnail_Funny_poll_questions_lists_6516c42b66","thumbnail_Funny-poll-questions-lists.jpg",6.11,127,"Funny_poll_questions_lists_6516c42b66",52.56,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FFunny_poll_questions_lists_6516c42b66.jpg","2024-02-02T10:35:13.864Z","ftqn4umduzu6rrr8gx5t1n1d",{"id":840,"title":841,"link":842,"thumbnail":843},1198,"Hiring an Event App Development Company? These Are the Ones You Should Know About!","\u002Ffind-best-event-app-development-company\u002F",{"id":844,"name":845,"alternativeText":15,"caption":15,"width":376,"height":377,"formats":846,"hash":869,"ext":848,"mime":851,"size":870,"url":871,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":872,"updatedAt":872,"documentId":873,"publishedAt":415,"focalPoint":15},643,"Event-App-Development-Company-1.png",{"large":847,"small":854,"medium":859,"thumbnail":864},{"ext":848,"url":849,"hash":850,"mime":851,"name":852,"path":15,"size":853,"width":386,"height":387},".png","https:\u002F\u002Fs.w.nunify.com\u002Flarge_Event_App_Development_Company_1_b7f2083e61.png","large_Event_App_Development_Company_1_b7f2083e61","image\u002Fpng","large_Event-App-Development-Company-1.png",569.63,{"ext":848,"url":855,"hash":856,"mime":851,"name":857,"path":15,"size":858,"width":393,"height":394},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Event_App_Development_Company_1_b7f2083e61.png","small_Event_App_Development_Company_1_b7f2083e61","small_Event-App-Development-Company-1.png",159.69,{"ext":848,"url":860,"hash":861,"mime":851,"name":862,"path":15,"size":863,"width":400,"height":401},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Event_App_Development_Company_1_b7f2083e61.png","medium_Event_App_Development_Company_1_b7f2083e61","medium_Event-App-Development-Company-1.png",338.18,{"ext":848,"url":865,"hash":866,"mime":851,"name":867,"path":15,"size":868,"width":407,"height":408},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Event_App_Development_Company_1_b7f2083e61.png","thumbnail_Event_App_Development_Company_1_b7f2083e61","thumbnail_Event-App-Development-Company-1.png",46.71,"Event_App_Development_Company_1_b7f2083e61",175.54,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FEvent_App_Development_Company_1_b7f2083e61.png","2024-02-02T10:35:14.879Z","w797xk1id5elxalwnmtqi11y",{"id":875,"title":876,"link":877,"thumbnail":878},1199,"The Do’s and Don’ts of Event App Marketing Strategies","\u002Fevent-app-marketing\u002F",{"id":879,"name":880,"alternativeText":15,"caption":15,"width":491,"height":651,"formats":881,"hash":902,"ext":380,"mime":383,"size":903,"url":904,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":905,"updatedAt":905,"documentId":906,"publishedAt":415,"focalPoint":15},641,"Event-App-Marketing.jpg",{"large":882,"small":887,"medium":892,"thumbnail":897},{"ext":380,"url":883,"hash":884,"mime":383,"name":885,"path":15,"size":886,"width":386,"height":658},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_Event_App_Marketing_e00b3a0d7f.jpg","large_Event_App_Marketing_e00b3a0d7f","large_Event-App-Marketing.jpg",35.99,{"ext":380,"url":888,"hash":889,"mime":383,"name":890,"path":15,"size":891,"width":393,"height":664},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Event_App_Marketing_e00b3a0d7f.jpg","small_Event_App_Marketing_e00b3a0d7f","small_Event-App-Marketing.jpg",13.93,{"ext":380,"url":893,"hash":894,"mime":383,"name":895,"path":15,"size":896,"width":400,"height":670},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Event_App_Marketing_e00b3a0d7f.jpg","medium_Event_App_Marketing_e00b3a0d7f","medium_Event-App-Marketing.jpg",24.43,{"ext":380,"url":898,"hash":899,"mime":383,"name":900,"path":15,"size":901,"width":407,"height":676},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Event_App_Marketing_e00b3a0d7f.jpg","thumbnail_Event_App_Marketing_e00b3a0d7f","thumbnail_Event-App-Marketing.jpg",5.26,"Event_App_Marketing_e00b3a0d7f",62.84,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FEvent_App_Marketing_e00b3a0d7f.jpg","2024-02-02T10:35:13.547Z","nuv43x1s4w7k6rfc8bnq59jw",{"id":908,"heading":626,"text":627,"backgroundColor":628,"componentName":629,"tocType":15,"link":909,"backgroundConfig":15,"__component":634},472,{"id":910,"title":911,"address":633,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},1161,"Get in Touch",{"createdAt":913,"id":914,"Title":915,"slug":916,"description":917,"updatedAt":918,"publishedAt":919,"documentId":920,"tags":921,"message_bar":15,"summary":15,"pageBackgroundConfig":15,"seo":923,"header":956,"sections":1003},"2024-02-02T10:20:37.371Z",814,"The Cheat Sheet for Webinar Promotion in 2025","webinar-promotion-guide","Looking to increase your webinar attendance? Check out these webinar promotion hacks to reach out to more people and skyrocket your webinar attendance rate","2025-11-20T10:54:55.288Z","2025-11-20T10:54:55.450Z","wyzzgl0lyhvsoqzo33dgvur3",{"id":922,"Blog":77,"EventApp":6,"HybridEvents":6,"IdeasAndTips":6,"IndustryInsights":6,"VirtualEvents":6,"Webinar":77,"EventMarketing":77,"Alternatives":15},621,{"id":924,"metaTitle":915,"metaDescription":917,"keywords":15,"metaRobots":370,"structuredData":15,"metaViewport":371,"canonicalURL":925,"metaImage":926,"metaSocial":955},783,"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwebinar-promotion-guide\u002F#How-to-promote-your-webinars-organically",{"id":927,"name":928,"alternativeText":15,"caption":15,"width":376,"height":377,"formats":929,"hash":950,"ext":565,"mime":383,"size":951,"url":952,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":953,"updatedAt":953,"documentId":954,"publishedAt":415,"focalPoint":15},634,"Webinar-Promotion-Guide.jpeg",{"large":930,"small":935,"medium":940,"thumbnail":945},{"ext":565,"url":931,"hash":932,"mime":383,"name":933,"path":15,"size":934,"width":386,"height":387},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_Webinar_Promotion_Guide_a51ff3192c.jpeg","large_Webinar_Promotion_Guide_a51ff3192c","large_Webinar-Promotion-Guide.jpeg",40.92,{"ext":565,"url":936,"hash":937,"mime":383,"name":938,"path":15,"size":939,"width":393,"height":394},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Webinar_Promotion_Guide_a51ff3192c.jpeg","small_Webinar_Promotion_Guide_a51ff3192c","small_Webinar-Promotion-Guide.jpeg",15.48,{"ext":565,"url":941,"hash":942,"mime":383,"name":943,"path":15,"size":944,"width":400,"height":401},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Webinar_Promotion_Guide_a51ff3192c.jpeg","medium_Webinar_Promotion_Guide_a51ff3192c","medium_Webinar-Promotion-Guide.jpeg",27.15,{"ext":565,"url":946,"hash":947,"mime":383,"name":948,"path":15,"size":949,"width":407,"height":408},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Webinar_Promotion_Guide_a51ff3192c.jpeg","thumbnail_Webinar_Promotion_Guide_a51ff3192c","thumbnail_Webinar-Promotion-Guide.jpeg",5.85,"Webinar_Promotion_Guide_a51ff3192c",53.55,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FWebinar_Promotion_Guide_a51ff3192c.jpeg","2024-02-02T10:10:17.531Z","orkp0qf211x3qzt63a4z7dts",[],{"id":844,"componentName":418,"title":957,"date":958,"banner":959,"backgroundConfig":15,"author":965},"The Cheat Sheet for Webinar Promotion in 2024","September 28, 2022",{"id":927,"name":928,"alternativeText":15,"caption":15,"width":376,"height":377,"formats":960,"hash":950,"ext":565,"mime":383,"size":951,"url":952,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":953,"updatedAt":953,"documentId":954,"publishedAt":415,"focalPoint":15},{"large":961,"small":962,"medium":963,"thumbnail":964},{"ext":565,"url":931,"hash":932,"mime":383,"name":933,"path":15,"size":934,"width":386,"height":387},{"ext":565,"url":936,"hash":937,"mime":383,"name":938,"path":15,"size":939,"width":393,"height":394},{"ext":565,"url":941,"hash":942,"mime":383,"name":943,"path":15,"size":944,"width":400,"height":401},{"ext":565,"url":946,"hash":947,"mime":383,"name":948,"path":15,"size":949,"width":407,"height":408},{"id":966,"name":967,"createdAt":968,"updatedAt":969,"publishedAt":970,"documentId":971,"description":15,"linkedInProfileLink":15,"slug":972,"image":973,"pageBackgroundConfig":15},61,"Nupur Mittal","2024-01-30T10:28:40.446Z","2026-07-09T06:56:26.193Z","2026-07-09T06:56:26.265Z","u1n8eslkpw4z0yr93q885bb1","nupur-mittal",{"id":974,"name":975,"alternativeText":15,"caption":15,"width":976,"height":976,"formats":977,"hash":998,"ext":848,"mime":851,"size":999,"url":1000,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1001,"updatedAt":1001,"documentId":1002,"publishedAt":415,"focalPoint":15},249,"Nupur Mittal.png",1080,{"large":978,"small":983,"medium":988,"thumbnail":993},{"ext":848,"url":979,"hash":980,"mime":851,"name":981,"path":15,"size":982,"width":386,"height":386},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_Nupur_Mittal_f754a0dd40.png","large_Nupur_Mittal_f754a0dd40","large_Nupur Mittal.png",811.39,{"ext":848,"url":984,"hash":985,"mime":851,"name":986,"path":15,"size":987,"width":393,"height":393},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Nupur_Mittal_f754a0dd40.png","small_Nupur_Mittal_f754a0dd40","small_Nupur Mittal.png",249.8,{"ext":848,"url":989,"hash":990,"mime":851,"name":991,"path":15,"size":992,"width":400,"height":400},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Nupur_Mittal_f754a0dd40.png","medium_Nupur_Mittal_f754a0dd40","medium_Nupur Mittal.png",502.42,{"ext":848,"url":994,"hash":995,"mime":851,"name":996,"path":15,"size":997,"width":53,"height":53},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Nupur_Mittal_f754a0dd40.png","thumbnail_Nupur_Mittal_f754a0dd40","thumbnail_Nupur Mittal.png",35.77,"Nupur_Mittal_f754a0dd40",193.74,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F21\u002FNupur_Mittal_f754a0dd40.png","2024-01-30T10:28:37.210Z","fyfxad7wlwjc20sopfv6ukje",[1004,1007,1012,1017,1021,1025,1029,1033,1038,1042,1046,1050,1054,1057,1061,1065,1068,1073,1077,1081,1085,1089,1093,1098,1235],{"id":1005,"componentName":429,"contentId":15,"heading":15,"content":1006,"tocType":15,"backgroundConfig":15,"__component":431},3727,"\u003Cp>Digital marketing has evolved quickly. With more and more noise, marketers are having to rethink how to stand out and engage.\u003C\u002Fp>\u003Cp>In this new digital era, webinars have led the way – they can shift the growth trajectory of your business. As per \u003Ca href=\"https:\u002F\u002Fuploads-ssl.webflow.com\u002F60ad434763cd9b000903a8eb\u002F60bebfe4dfc8ae41915d539c_2021-BrightTALK-Benchmarks-Report-4-21-mod.pdf\">BrightTalk\u003C\u002Fa>, In 2021 webinars (81%)  are the preferred content format by professionals, followed by online courses and virtual events. But poor webinar promotion is the root cause of \u003Ca href=\"https:\u002F\u002Fwww.on24.com\u002Fwebinar-benchmarks\u002Fhttps:\u002F\u002Fwww.on24.com\u002Fwebinar-benchmarks\u002F\">poor webinar attendance rates\u003C\u002Fa>\u003C\u002Fp>\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg style=\"aspect-ratio:986\u002F1062;\" src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fpreferred_content_format_1111125d3b.png\" alt=\"Preferred content format\" width=\"986\" height=\"1062\">\u003C\u002Ffigure>\u003Cp>One of the reasons behind this preference can be that \u003Cstrong>62% of professionals request a demo \u003C\u002Fstrong>after viewing a relevant vendor webinar, while 80% of them say they’re likely to watch another webinar.\u003C\u002Fp>\u003Cp>Webinars are among the most high-converting content formats, but if you are not aggressively promoting them, blame yourself if you hear crickets. If you don’t reach out to them, they will not come.\u003C\u002Fp>\u003Cp>Here are some proven tactics of webinar promotion so that you can reach more people and grow your audience.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>\u003Ch2>\u003Cstrong>Table Of Contents\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cul>\u003Cli>\u003Ca href=\"#How-far-in-advance-should-you-promote-a-webinar\">How far in advance should you promote a webinar\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#How-to-promote-your-webinars-organically\">How to promote your webinars organically\u003C\u002Fa>\u003Col>\u003Cli>\u003Ca href=\"#Talk-about-it-on-Linkedin-Twitter\">Talk about Your Webinar on Linkedin & Twitter\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Post-in-slack-communities\">Post Webinar Announcement in slack communities\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#webinar-promotion-email-sequence\">Create automated webinar promotion email sequence\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#partners-to-spread-the-world\">Cross-promote with your partners and influencers\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Market-your-webinar-through-your-guest-speaker\">Market your webinar through your guest speaker\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Web-pop-ups-to-market-your-webinar\">Use Web pop-ups to market your webinar\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Make-your-employees-your-ambassadors\">Make your employees your ambassadors \u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Make-Instagram-Youtube-shorts\">Make Instagram & Youtube shorts of previous webinars\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Use-Testimonials-from-previous-attendees\">Use Testimonials from previous attendees\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#host-podcasts\">Participate or host podcasts \u003C\u002Fa>\u003C\u002Fli>\u003C\u002Fol>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#How-To-Promote-Your-Webinar-Through-Paid-Media\">How to promote your webinar through paid media\u003C\u002Fa>\u003Col>\u003Cli>\u003Ca href=\"#endorsement-from-related-brands\">Get endorsement from related brands in your industry\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Influencer-marketing-in-your-niche\">Influencer marketing in your niche\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Run-paid-PR-campaigns\">Run paid PR campaigns\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#webinar-Social-Media-marketing\">Use Paid ads for webinar Social Media Marketing\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#google-adwords\">Use Google Adwords for webinar advertising\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Fol>\u003C\u002Fli>\u003Cli>\u003Ca href=\"#Frequently-asked-questions\">Frequently asked questions\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\u003Cp> \u003C\u002Fp>",{"id":1008,"componentName":429,"contentId":1009,"heading":1010,"content":1011,"tocType":15,"backgroundConfig":15,"__component":431},3728,"How-far-in-advance-should-you-promote-a-webinar","How far in advance should you promote a webinar","\u003Cp>The duration to promote your webinar should be planned and strategically laid out for \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fincrease-event-registrations\u002F\">maximum registrations\u003C\u002Fa>. Promoting too early might result in uninterested people attending and the opposite is true when you promote too late.\u003C\u002Fp>\u003Cp>Here are some statistics from \u003Ca href=\"https:\u002F\u002Flogmeincdn.azureedge.net\u002Fgotomeetingmedia\u002F-\u002Fmedia\u002Fpdfs\u002Fgotowebinar-the-big-book-of-webinar-stats-final.pdf\">research done by GoToWebinar\u003C\u002Fa> regarding how early you should start promoting your webinars:\u003C\u002Fp>\u003Cul>\u003Cli>Promoting at least four weeks before the live webinar results in 12% more registrations on average.\u003C\u002Fli>\u003Cli>59% of registrations occur less than a week before a webinar, and 17% occur 24 hours before the webinar.\u003C\u002Fli>\u003C\u002Ful>\u003Cp>From these data points, we can conclude that the highest registration occurs within a week of the webinar. Besides, your webinar marketing should not end until the last minute of the webinar.\u003C\u002Fp>\u003Cp>The webinar reminder email sent a few hours ago can also get you more signups and let the registrant know your webinar is going live.\u003C\u002Fp>\u003Cp>Moreover, the timing is a tricky thing to get right, but testing and experimenting with different timings will help you find the \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbest-time-for-webinar\u002F\">best time and day to host your webinar\u003C\u002Fa>.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":1013,"componentName":429,"contentId":1014,"heading":1015,"content":1016,"tocType":15,"backgroundConfig":15,"__component":431},3729,"How-to-promote-your-webinars-organically","How to promote your webinars organically","\u003Cp>The first step to promoting your webinar is to create a landing page where people can sign up. Choosing a \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fwebinar-platform\u002F\">good webinar platform\u003C\u002Fa> will give you the option of fully integrated ticketing and registration with plenty of customization.\u003C\u002Fp>\u003Cp>Steal these 10 proven webinar promotional tactics without paying a dime\u003C\u002Fp>",{"id":1018,"componentName":429,"contentId":1019,"heading":15,"content":1020,"tocType":15,"backgroundConfig":15,"__component":431},3730,"Talk-about-it-on-Linkedin-Twitter","\u003Ch3>\u003Cstrong>1. Talk About Your Webinar On Linkedin & Twitter\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>LinkedIn and Twitter are social media channels with significant potential for your audience. With so many people already active on these channels, you can run different campaigns, engage in group threads and forums and talk about your business on these networks.\u003C\u002Fp>\u003Cp>Here are a few webinar promotion examples of brands using Twitter and LinkedIn\u003C\u002Fp>\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg style=\"aspect-ratio:708\u002F658;\" src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage1_c2ee935d5e.png\" alt=\"image1.png\" width=\"708\" height=\"658\">\u003C\u002Ffigure>\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg style=\"aspect-ratio:802\u002F665;\" src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage3_6033fae3b1.png\" alt=\"image3.png\" width=\"802\" height=\"665\">\u003C\u002Ffigure>",{"id":1022,"componentName":429,"contentId":1023,"heading":15,"content":1024,"tocType":15,"backgroundConfig":15,"__component":431},3731,"Post-in-slack-communities","\u003Ch3>\u003Cstrong>2. Post Webinar Announcement In Slack Communities\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>The \u003Ca href=\"https:\u002F\u002Ffoundationinc.co\u002Flab\u002Fslack-communities-better-sales-marketing-results\u002F\">rise of slack communities\u003C\u002Fa> is becoming a major attraction to promote upcoming webinars. As people talk about their pain points and share relevant resources, slack communities are a different and non-traditional way to promote webinars.\u003C\u002Fp>\u003Cp>When promoting webinars in slack communities, ensure your audience is in that community and hook them by addressing their pain points. A compelling design and copy will get you more signups than a generic \u003Ci>Join our webinar \u003C\u002Fi>post.\u003C\u002Fp>\u003Cp>Check out this post by Karissa and how she leads with questions that her target audience will resonate with.\u003C\u002Fp>\u003Cp>\u003Cimg src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage6_8b481420f0.png\" alt=\"image6.png\">\u003C\u002Fp>",{"id":1026,"componentName":429,"contentId":1027,"heading":15,"content":1028,"tocType":15,"backgroundConfig":15,"__component":431},3732,"webinar-promotion-email-sequence","\u003Ch3>\u003Cstrong>3. Create Automated Webinar Promotion Email Sequence\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Email is, without any doubt, the best promotional channel as you get access to your audience directly and can create a personalized invite for them.\u003C\u002Fp>\u003Cp>Often, promotional campaigns should include a \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwebinar-email-guide\u002F\">series of webinar emails\u003C\u002Fa>, and an example of such a series is as follows:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cstrong>Email 1:\u003C\u002Fstrong> (1 month before the event) → \u003Cstrong>Webinar invites\u003C\u002Fstrong> email\u003C\u002Fli>\u003Cli>\u003Cstrong>Email 2:\u003C\u002Fstrong> (20 days before the event) →Reminder email for webinar registration\u003C\u002Fli>\u003Cli>\u003Cstrong>Email 3: \u003C\u002Fstrong>(12 days before the event)\u003Cstrong> → \u003C\u002Fstrong>Follow-up with a recipient who has registered\u003C\u002Fli>\u003Cli>\u003Cstrong>Email 4:\u003C\u002Fstrong> (A week before the event) → Reminder email a week before the webinar\u003C\u002Fli>\u003Cli>\u003Cstrong>Email 5:\u003C\u002Fstrong> (few hours before the event) → Reminder email a few hours before the event\u003C\u002Fli>\u003C\u002Ful>\u003Cp>You can use emails in two different ways:\u003C\u002Fp>\u003Cp>\u003Cstrong>Option 1 –\u003C\u002Fstrong> You can promote a one-time event by mentioning all the details in a \u003Cstrong>webinar announcement, \u003C\u002Fstrong>just like Superpath did in their email.\u003C\u002Fp>\u003Cp>\u003Cimg src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage5_d9371fcd90.png\" alt=\"image5.png\">\u003C\u002Fp>\u003Cp>\u003Cstrong>Option 2 \u003C\u002Fstrong>– Talk about your upcoming webinars in your email newsletters such as Litmus did:\u003C\u002Fp>\u003Cp>\u003Cimg src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage4_6c42808f0f.png\" alt=\"image4.png\">\u003C\u002Fp>",{"id":1030,"componentName":429,"contentId":1031,"heading":15,"content":1032,"tocType":15,"backgroundConfig":15,"__component":431},3733,"partners-to-spread-the-world","\u003Ch3>\u003Cstrong>4. Cross-Promote With Your Partners And Influencers\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>You should \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fvirtual-event-sponsorship-packages\u002F\">reach out to your partners\u003C\u002Fa> and ask them to promote your webinar in their newsletter or social media posts. Besides, ask them to tag, retweet, and share your promotional post on social media to generate more impressions and drive signups.\u003C\u002Fp>\u003Cp>\u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fpeertopeermarketing.co\u002Finfluencer-marketplaces\u002F\">Influencer marketing\u003C\u002Fa> is fast emerging as a B2B marketing trend. Influencers online are a powerful way of shaping the conversations that occur. This is something you should take advantage of when marketing your webinar – in particular, collaborating with influencers who work in the same industry as you can add credibility to your webinar.\u003C\u002Fp>\u003Cp>This case study of Samsung is a great example of influencer marketing\u003C\u002Fp>",{"id":1034,"componentName":1035,"url":1036,"tocType":15,"title":15,"backgroundConfig":15,"__component":1037},370,"BlogsEmbeddedVideo1","https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FVv29TnnLqfc?feature=oembed","blogs.embedded-video-1",{"id":1039,"componentName":429,"contentId":1040,"heading":15,"content":1041,"tocType":15,"backgroundConfig":15,"__component":431},3734,"Market-your-webinar-through-your-guest-speaker","\u003Ch3>\u003Cstrong>5. Market Your Webinar Through Your Guest Speaker\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>If you are conducting a webinar with a guest speaker, it’s best to ask them to share the webinar with their network. It will make you an authoritative source in the guest speaker’s audience and help boost registration. \u003C\u002Fp>\u003Cp>Here’s an example of a guest reposting the webinar promotion post from the person conducting the webinar.\u003C\u002Fp>\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg style=\"aspect-ratio:818\u002F437;\" src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage2_42f5c2f627.png\" alt=\"image2.png\" width=\"818\" height=\"437\">\u003C\u002Ffigure>\u003Cp>Another webinar promotion example is this post by the guest speaker on LinkedIn about the webinar she will be a part of\u003C\u002Fp>\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg style=\"aspect-ratio:728\u002F730;\" src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage7_08a15b701e.png\" alt=\"image7.png\" width=\"728\" height=\"730\">\u003C\u002Ffigure>",{"id":1043,"componentName":429,"contentId":1044,"heading":15,"content":1045,"tocType":15,"backgroundConfig":15,"__component":431},3735,"Web-pop-ups-to-market-your-webinar","\u003Ch3>\u003Cstrong>6. Use Web Pop-Ups To Market Your Webinar\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Pop-ups on your brand website are an interesting way to generate awareness about upcoming webinars and capture your website visitors. But, pop-ups have got a bad rep because many of the pop-ups are displayed at the wrong times, are shown too frequently, and don’t fit within the context.\u003C\u002Fp>\u003Cp>To leverage pop-ups for \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwebinar-promotion-guide\u002F\">webinar marketing\u003C\u002Fa>, you should follow these practices:\u003C\u002Fp>\u003Cul>\u003Cli>Test different pop-up types – time-based, scroll-based, banner pop-ups, etc.\u003C\u002Fli>\u003Cli>Avoid showing pop-ups as soon as the person lands on your page. Give them the time to absorb the information.\u003C\u002Fli>\u003Cli>Use exit-intent pop-ups to capture the bounced visitors.\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Ca href=\"https:\u002F\u002Fwww.searchenginejournal.com\u002Fwebinar-planning-best-practices-guide\u002F231301\u002F\">SEJ’s pop-ups for webinar promotio\u003C\u002Fa>n showed after a certain time I spent on their site. It caught my attention as I was already engaged and was looking for more information.\u003C\u002Fp>\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg style=\"aspect-ratio:768\u002F518;\" src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage8_a8d727235e.png\" alt=\"image8.png\" width=\"768\" height=\"518\">\u003C\u002Ffigure>",{"id":1047,"componentName":429,"contentId":1048,"heading":15,"content":1049,"tocType":15,"backgroundConfig":15,"__component":431},3736,"Make-your-employees-your-ambassadors","\u003Ch3>\u003Cstrong>7. Make Your Employees Your Ambassadors \u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Your employees are the biggest advocate of your organization. Provide them with videos, images, and other collateral to promote company webinars on their social networks. The added bonus is that it also educates your employees about your product & services.\u003C\u002Fp>\u003Cp>They can also reach individuals in their network whom they know well and to whom the topic might be relevant. This will create a more personalized webinar invite, leading to higher registration. The best thing about employee promotions is that it totally removes the need for expensive marketing efforts and diverts it to other channels.\u003C\u002Fp>\u003Cp>Further studies show that webinar promotion through your employees not only can drive webinar registrations but also contribute a significant percentage of high-quality leads to the company.\u003C\u002Fp>\u003Cp>\u003Cimg src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fleads_from_webinar_7a312b18ff.png\" alt=\"Leads generated from webinar\">\u003Ci>\u003Csub>Source : \u003C\u002Fsub>\u003C\u002Fi>\u003Ca href=\"https:\u002F\u002Fwww.ambassify.com\u002Fblog\u002Fpromoting-your-company-webinars-the-power-of-your-employee-networks\">\u003Ci>\u003Csub>Ambassify\u003C\u002Fsub>\u003C\u002Fi>\u003C\u002Fa>\u003C\u002Fp>",{"id":1051,"componentName":429,"contentId":1052,"heading":15,"content":1053,"tocType":15,"backgroundConfig":15,"__component":431},3737,"Make-Instagram-Youtube-shorts","\u003Ch3>\u003Cstrong>8. Make Instagram & Youtube Shorts Of Previous Webinars\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Your past webinars & virtual events are a gem for repurposing content, and one way to use them to your benefit is to create Instagram Reels and Youtube shorts. As video content is ruling the internet today, you can create promotional campaigns and spread the word around social media.\u003C\u002Fp>\u003Cp>For example, \u003C\u002Fp>\u003Cul>\u003Cli>The first can be a \u003Cstrong>webinar promo video\u003C\u002Fstrong>, giving a sneak peek into the content and guest line. The aim is to build up curiosity.\u003C\u002Fli>\u003Cli>The next video can reveal the secret and share all the details with a CTA to register.\u003C\u002Fli>\u003Cli>The third video can talk about the reasons for joining and the number of people who have already registered. This will create FOMO and drive more registrations.\u003C\u002Fli>\u003C\u002Ful>",{"id":1055,"componentName":1035,"url":1056,"tocType":15,"title":15,"backgroundConfig":15,"__component":1037},371,"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FKyVvAoEwZ3c?feature=oembed",{"id":1058,"componentName":429,"contentId":1059,"heading":15,"content":1060,"tocType":15,"backgroundConfig":15,"__component":431},3738,"Use-Testimonials-from-previous-attendees","\u003Ch3>\u003Cstrong>9. Use Testimonials From Previous Attendees\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Social proof is one of the main driving factors in catching people’s attention and building trust and credibility. One way is to collect testimonials from attendees of previous webinars and use them to show the value your webinars offer. \u003C\u002Fp>\u003Cp>To leverage testimonials, combine them with the picture to make it more human and engaging.\u003C\u002Fp>",{"id":1062,"componentName":429,"contentId":1063,"heading":15,"content":1064,"tocType":15,"backgroundConfig":15,"__component":431},3739,"host-podcasts","\u003Ch3>\u003Cstrong>10. Participate Or Host Podcasts \u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Podcasts are a great way to take your brand’s message to new expert audiences. They provide better recall than on-demand video and it’s never been easier to get started.\u003C\u002Fp>\u003Cul>\u003Cli>Talk about it in your podcast. Discuss the topic, guest list, and reason for joining.\u003C\u002Fli>\u003Cli>Be a guest on other podcasts and promote it there.\u003C\u002Fli>\u003Cli>Ask for sponsorship from well-known podcasts in your niche.\u003C\u002Fli>\u003C\u002Ful>",{"id":1066,"componentName":1035,"url":1067,"tocType":15,"title":15,"backgroundConfig":15,"__component":1037},372,"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FNUmdoFDtpQg?feature=oembed",{"id":1069,"componentName":429,"contentId":1070,"heading":1071,"content":1072,"tocType":15,"backgroundConfig":15,"__component":431},3740,"how-to-promote-your-webinar-through-paid-media","How To Promote Your Webinar Through Paid Media","\u003Cp>Besides organic tactics, you can also use paid marketing for webinar promotion. Paid marketing is one of the quickest, easiest, and most effective ways to market your webinar. The advantage paid marketing is that your ads can be highly targeted so the results are quantifiable. Marketing through ads is popular because the results are often hard to deny. While there’s a risk of pushing marketing too hard, starting small or hiring an expert can make sure you’re able to get decent ROI.\u003C\u002Fp>\u003Cp>Some of the most effective paid marketing channels for marketing your webinar are\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":1074,"componentName":429,"contentId":1075,"heading":15,"content":1076,"tocType":15,"backgroundConfig":15,"__component":431},3741,"endorsement-from-related-brands","\u003Ch3>\u003Cstrong>1. Get Endorsement From Related Brands In Your Industry\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Reach out to people in your niche and ask them to endorse your upcoming webinar. Most often, we have seen this endorsement in a newsletter, and an example of it is shown in the image below:\u003C\u002Fp>\u003Cp>This tactic can generate higher registration as it builds credibility by getting endorsed by a big brand and lets you leverage its audience.\u003C\u002Fp>\u003Cp>\u003Cimg src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage9_68a2e80199.png\" alt=\"image9.png\">\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":1078,"componentName":429,"contentId":1079,"heading":15,"content":1080,"tocType":15,"backgroundConfig":15,"__component":431},3742,"Influencer-marketing-in-your-niche","\u003Ch3>\u003Cstrong>2. Influencer Marketing In Your Niche\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>One way that has seen the most success in promoting webinars is by finding creators and influencers with a huge audience. From there, their followers will be exposed to your webinar, which widens your brand reach.\u003C\u002Fp>\u003Cp>Here is a short list of things to consider to find potential influencers, especially with webinar marketing\u003C\u002Fp>\u003Col>\u003Cli>What is their popularity, followers, or post frequency on Linkedin or Twitter\u003C\u002Fli>\u003Cli>Which other celebrity or thought leaders follow or endorse them\u003C\u002Fli>\u003Cli>Has the influencer ever hosted a webinar or a speaker to a webinar\u003C\u002Fli>\u003Cli>Does the influencer’s posts\u002Fvideos\u002Fphotos match your brand identity\u003C\u002Fli>\u003Cli>Can the influencer give your referrals or reports from previous campaigns\u003C\u002Fli>\u003Cli>Is the influencer open to barter? For example, you can send them your product for barter or discount\u003C\u002Fli>\u003Cli>Set clear KPI to track\u003C\u002Fli>\u003C\u002Fol>\u003Cp> \u003C\u002Fp>",{"id":1082,"componentName":429,"contentId":1083,"heading":15,"content":1084,"tocType":15,"backgroundConfig":15,"__component":431},3743,"Run-paid-PR-campaigns","\u003Ch3>\u003Cstrong>3. Run Paid PR Campaigns\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Paid PR campaigns are one of the traditional ways to promote different events. Similarly, you can market webinars on \u003Ca href=\"https:\u002F\u002Foutreachmonks.com\u002Fguest-posting-benefits\u002F\">guest posts\u003C\u002Fa> on news sites, banner ads, or traditional marketing channels like radio.\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color:initial;font-family:-apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Oxygen-Sans, Ubuntu, Cantarell, "Helvetica Neue", sans-serif;\">PR agencies can help you with marketing campaigns. They’ll even work on your webinar series which is great if you want to show off your products or services to a wider audience. And they’ll definitely promote your webinar on their social media and blogs. As an added bonus, you’ll get more followers from their network as well!\u003C\u002Fspan>\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":1086,"componentName":429,"contentId":1087,"heading":15,"content":1088,"tocType":15,"backgroundConfig":15,"__component":431},3744,"webinar-Social-Media-marketing","\u003Ch3>\u003Cstrong>4. Use Paid Ads For Webinar Social Media Marketing\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>You can run paid ads on channels such as LinkedIn, Twitter, or Facebook. Remember to use ads on only those channels where your audience is most likely to be active. There is no point in showing ads to a large number of people if they don’t fit the definition of your ideal audience.\u003C\u002Fp>\u003Cp>Here’s a \u003Cstrong>webinar ad example\u003C\u002Fstrong> on LinkedIn by Iron Lady promoting their upcoming webinar.\u003C\u002Fp>\u003Cfigure class=\"image image_resized\" style=\"width:75%;\">\u003Cimg style=\"aspect-ratio:736\u002F927;\" src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fimage10_2efa8b9d16.png\" alt=\"image10.png\" width=\"736\" height=\"927\">\u003C\u002Ffigure>\u003Cp> \u003C\u002Fp>",{"id":1090,"componentName":429,"contentId":1091,"heading":15,"content":1092,"tocType":15,"backgroundConfig":15,"__component":431},3745,"google-adwords","\u003Ch3>\u003Cstrong>5. Use Google Adwords For Webinar Advertising\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Don’t miss out on the astronomical number of searches that take place on Google daily.\u003C\u002Fp>\u003Cp>\u003Cimg src=\"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F24\u002Fnumber_of_google_searches_per_day_5560230889.png\" alt=\"Number of google searches per day\">\u003Ci>Source – \u003C\u002Fi>\u003Ca href=\"https:\u002F\u002Fwww.oberlo.in\u002Fblog\u002Fgoogle-search-statistics#:~:text=Google%20processes%20over%208.5%20billion,traffic%20originated%20from%20mobile%20devices.\">\u003Ci>Oberlo\u003C\u002Fi>\u003C\u002Fa>\u003C\u002Fp>\u003Cp>Organic google search engine optimization is a great marketing technique, but Google Adwords provides quicker results. With ads, you can get more people watching your webinars which are at the top when they’re searching online.\u003C\u002Fp>\u003Cp>We recommend that you research keywords related to your industry or topic, and target them with high-quality ads for your webinar. This ensures that the right audience registers for your webinar.\u003C\u002Fp>\u003Cp>\u003Cstrong>Conclusion\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>So, you have the most preferred tactics with \u003Cstrong>webinar promotion examples\u003C\u002Fstrong> and all you need is to find the one that will work for you. You can use more than one tactic at a time and often it is the best choice because a single tactic won’t yield the desired result.\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":1094,"componentName":429,"contentId":1095,"heading":1096,"content":1097,"tocType":15,"backgroundConfig":15,"__component":431},3746,"frequently-asked-questions","Frequently Asked Questions","\u003Ch3 style=\"margin-left:auto;\">\u003Cstrong>What is webinar marketing?\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp style=\"margin-left:auto;\">Webinar marketing is all about promoting upcoming webinars by using different tactics and channels to get more and more registration.\u003C\u002Fp>\u003Ch3 style=\"margin-left:auto;\">\u003Cstrong>Why are webinars important?\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp style=\"margin-left:auto;\">\u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbenefits-of-webinars\u002F\">Webinars are important\u003C\u002Fa> due to the following reasons:\u003C\u002Fp>\u003Cul>\u003Cli>Increase brand awareness\u003C\u002Fli>\u003Cli>Establish you as an expert in the field\u003C\u002Fli>\u003Cli>Generate content for repurposing\u003C\u002Fli>\u003Cli>Create & nurture communities\u003C\u002Fli>\u003Cli>Generate high-quality leads through webinars\u003C\u002Fli>\u003Cli>Cost-effective content marketing strategy\u003C\u002Fli>\u003C\u002Ful>\u003Ch3 style=\"margin-left:auto;\">\u003Cstrong>What should a webinar invitation include?\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp style=\"margin-left:auto;\">To make an effective webinar invitation readers should know if their time is worth investing\u003C\u002Fp>\u003Cul>\u003Cli>Agenda & details of what will be covered in the webinar.\u003C\u002Fli>\u003Cli>Time, venue, and other details\u003C\u002Fli>\u003Cli>List of guest speakers preferable with their images and designation. It will help build authority and credibility.\u003C\u002Fli>\u003Cli>Use compelling visuals to make an impact by supporting your copy\u003C\u002Fli>\u003C\u002Ful>\u003Cp style=\"margin-left:auto;\">Make your CTA creative. So, instead of writing, Join now, you can use \u003Ci>Save my Spot\u003C\u002Fi>, or \u003Ci>RSVP now\u003C\u002Fi>.\u003C\u002Fp>",{"id":1099,"title":481,"componentName":482,"tocType":15,"backgroundConfig":15,"relatedList":1100,"__component":623},253,[1101,1134,1169,1202],{"id":1102,"title":1103,"link":1104,"thumbnail":1105},1020,"Event App Mistakes You’re Probably Making in 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App Security in 2024: The Ultimate Guide for Secure Mobile Event 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To Design High-Converting Sponsorship Levels 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Fool-Proof Ways To Increase Event Registrations","\u002Fincrease-event-registrations\u002F",{"id":1207,"name":1208,"alternativeText":15,"caption":15,"width":376,"height":377,"formats":1209,"hash":1230,"ext":848,"mime":851,"size":1231,"url":1232,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1233,"updatedAt":1233,"documentId":1234,"publishedAt":415,"focalPoint":15},638,"Increase-Event-Registrations.png",{"large":1210,"small":1215,"medium":1220,"thumbnail":1225},{"ext":848,"url":1211,"hash":1212,"mime":851,"name":1213,"path":15,"size":1214,"width":386,"height":387},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_Increase_Event_Registrations_0cc62babee.png","large_Increase_Event_Registrations_0cc62babee","large_Increase-Event-Registrations.png",427.56,{"ext":848,"url":1216,"hash":1217,"mime":851,"name":1218,"path":15,"size":1219,"width":393,"height":394},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_Increase_Event_Registrations_0cc62babee.png","small_Increase_Event_Registrations_0cc62babee","small_Increase-Event-Registrations.png",115,{"ext":848,"url":1221,"hash":1222,"mime":851,"name":1223,"path":15,"size":1224,"width":400,"height":401},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_Increase_Event_Registrations_0cc62babee.png","medium_Increase_Event_Registrations_0cc62babee","medium_Increase-Event-Registrations.png",250.25,{"ext":848,"url":1226,"hash":1227,"mime":851,"name":1228,"path":15,"size":1229,"width":407,"height":408},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Increase_Event_Registrations_0cc62babee.png","thumbnail_Increase_Event_Registrations_0cc62babee","thumbnail_Increase-Event-Registrations.png",33.13,"Increase_Event_Registrations_0cc62babee",148.73,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002FIncrease_Event_Registrations_0cc62babee.png","2024-02-02T10:10:19.620Z","x0z1vx68bs4dgf2u2cvu7231",{"id":1236,"heading":626,"text":627,"backgroundColor":628,"componentName":629,"tocType":15,"link":1237,"backgroundConfig":15,"__component":634},386,{"id":1238,"title":911,"address":633,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},726,{"createdAt":1240,"id":1241,"Title":1242,"slug":1243,"description":1244,"updatedAt":1245,"publishedAt":1246,"documentId":1247,"tags":1248,"message_bar":15,"summary":15,"pageBackgroundConfig":15,"seo":1250,"header":1283,"sections":1315},"2024-02-02T10:17:07.133Z",528,"6 Email Marketing Tips for Virtual Event Promotion","best-email-marketing-tips-for-virtual-event-promotion","Did you know, 76% of event marketers agree that emails are an effective tool to drive registrations for a virtual event. But how does one do that?","2025-04-08T10:12:06.361Z","2025-04-08T10:12:06.462Z","vurcnjzbj3rarns7v9oibn4x",{"id":1249,"Blog":77,"EventApp":6,"HybridEvents":6,"IdeasAndTips":6,"IndustryInsights":6,"VirtualEvents":77,"Webinar":6,"EventMarketing":6,"Alternatives":15},354,{"id":1251,"metaTitle":1242,"metaDescription":1244,"keywords":15,"metaRobots":370,"structuredData":15,"metaViewport":371,"canonicalURL":1252,"metaImage":1253,"metaSocial":1282},416,"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fbest-email-marketing-tips-for-virtual-event-promotion\u002F",{"id":1254,"name":1255,"alternativeText":15,"caption":15,"width":491,"height":393,"formats":1256,"hash":1277,"ext":380,"mime":383,"size":1278,"url":1279,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1280,"updatedAt":1280,"documentId":1281,"publishedAt":415,"focalPoint":15},389,"email-marketing.jpg",{"large":1257,"small":1262,"medium":1267,"thumbnail":1272},{"ext":380,"url":1258,"hash":1259,"mime":383,"name":1260,"path":15,"size":1261,"width":386,"height":498},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_email_marketing_401830c771.jpg","large_email_marketing_401830c771","large_email-marketing.jpg",35.4,{"ext":380,"url":1263,"hash":1264,"mime":383,"name":1265,"path":15,"size":1266,"width":393,"height":504},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_email_marketing_401830c771.jpg","small_email_marketing_401830c771","small_email-marketing.jpg",13.94,{"ext":380,"url":1268,"hash":1269,"mime":383,"name":1270,"path":15,"size":1271,"width":400,"height":510},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_email_marketing_401830c771.jpg","medium_email_marketing_401830c771","medium_email-marketing.jpg",24.41,{"ext":380,"url":1273,"hash":1274,"mime":383,"name":1275,"path":15,"size":1276,"width":407,"height":516},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_email_marketing_401830c771.jpg","thumbnail_email_marketing_401830c771","thumbnail_email-marketing.jpg",5.08,"email_marketing_401830c771",60.36,"https:\u002F\u002Fs.w.nunify.com\u002Femail_marketing_401830c771.jpg","2024-01-31T08:06:01.903Z","y0xeyl62eunogh7dl9p70o4d",[],{"id":1284,"componentName":418,"title":1242,"date":1285,"banner":1286,"backgroundConfig":15,"author":1292},360," January 27, 2022",{"id":1254,"name":1255,"alternativeText":15,"caption":15,"width":491,"height":393,"formats":1287,"hash":1277,"ext":380,"mime":383,"size":1278,"url":1279,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1280,"updatedAt":1280,"documentId":1281,"publishedAt":415,"focalPoint":15},{"large":1288,"small":1289,"medium":1290,"thumbnail":1291},{"ext":380,"url":1258,"hash":1259,"mime":383,"name":1260,"path":15,"size":1261,"width":386,"height":498},{"ext":380,"url":1263,"hash":1264,"mime":383,"name":1265,"path":15,"size":1266,"width":393,"height":504},{"ext":380,"url":1268,"hash":1269,"mime":383,"name":1270,"path":15,"size":1271,"width":400,"height":510},{"ext":380,"url":1273,"hash":1274,"mime":383,"name":1275,"path":15,"size":1276,"width":407,"height":516},{"id":1293,"name":1294,"createdAt":1295,"updatedAt":1296,"publishedAt":1297,"documentId":1298,"description":15,"linkedInProfileLink":15,"slug":1299,"image":1300,"pageBackgroundConfig":15},59,"Krishnan MLN","2024-01-30T10:27:48.541Z","2026-07-09T06:55:40.301Z","2026-07-09T06:55:40.407Z","r4z692fr0wggfof3xn7te77j","krishnan-mln",{"id":1301,"name":1302,"alternativeText":15,"caption":15,"width":1303,"height":1303,"formats":1304,"hash":1310,"ext":565,"mime":383,"size":1311,"url":1312,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1313,"updatedAt":1313,"documentId":1314,"publishedAt":415,"focalPoint":15},248,"Krishnan MLN.jpeg",300,{"thumbnail":1305},{"ext":565,"url":1306,"hash":1307,"mime":383,"name":1308,"path":15,"size":1309,"width":53,"height":53},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_Krishnan_MLN_758e5005fc.jpeg","thumbnail_Krishnan_MLN_758e5005fc","thumbnail_Krishnan MLN.jpeg",7.81,"Krishnan_MLN_758e5005fc",24.85,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F21\u002FKrishnan_MLN_758e5005fc.jpeg","2024-01-30T10:27:45.642Z","e3veon9vghek7krgeie2enkf",[1316,1319,1327,1463],{"id":1317,"componentName":429,"contentId":15,"heading":15,"content":1318,"tocType":15,"backgroundConfig":15,"__component":431},1533,"\u003Cp>Did you know, \u003Ca href=\"https:\u002F\u002Fwww.markletic.com\u002Fblog\u002Fvirtual-event-statistics\u002F\">76% of event marketers agree that emails are an effective tool to\u003C\u002Fa> drive registrations for a virtual event. But how does one do that?\u003C\u002Fp>\u003Cp>We have put together the best email marketing practices that will help you maximize your marketing efforts to make your next ‘virtual event’ a success.\u003C\u002Fp>\u003Ch2> \u003C\u002Fh2>\u003Ch2>\u003Cstrong>Best E-mail marketing practices\u003C\u002Fstrong>\u003C\u002Fh2>\u003Ch3>\u003Cstrong>1. It’s all about identifying your TG\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cfigure class=\"image image_resized\" style=\"width:50%;\">\u003Cimg src=\"https:\u002F\u002Fmedia.giphy.com\u002Fmedia\u002Fo4SDBz7knNwcUU8tjA\u002Fgiphy.gifhttps:\u002F\u002Fmedia.giphy.com\u002Fmedia\u002Fo4SDBz7knNwcUU8tjA\u002Fgiphy.gif\" alt=\"\">\u003C\u002Ffigure>\u003Cp>\u003Cstrong>Who is your attendee:\u003C\u002Fstrong> Every event is unique, hence appealing to the right target group is the key. It is important to plan your e-mail content and incorporate personalization tools in a way that it resonates with your target audience. If your event is about “Latest Trends in Information Technology” build a list of relevant attendees (people in IT domain) and send out personalized emails.\u003C\u002Fp>\u003Cp>\u003Cstrong>Keep your database accurate:\u003C\u002Fstrong> Segment your email list on parameters such as location, industry, designation, and so on. You do not want an e-mail intended for a potential attendee to go to your panel of speakers.\u003C\u002Fp>\u003Ch3>\u003Cstrong>2. Ace your content and design\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cfigure class=\"image image_resized\" style=\"width:50%;\">\u003Cimg src=\"https:\u002F\u002Fmedia.giphy.com\u002Fmedia\u002FkPHBjnWpTtuDf3LC50\u002Fgiphy.gif\" alt=\"\">\u003C\u002Ffigure>\u003Cp>\u003Cstrong>Personalize content and engaging design:\u003C\u002Fstrong> Most people have short attention spans. When planning your email content keep the following data points to keep in mind:\u003C\u002Fp>\u003Cul>\u003Cli>Keep your emails crisp and to the point\u003C\u002Fli>\u003Cli>Keep the intent clear\u003C\u002Fli>\u003Cli>Short paragraphs, not more than 2-3 lines\u003C\u002Fli>\u003Cli>Adding relevant images and a table of content \u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>Make sure the subject line is ‘catchy’:\u003C\u002Fstrong> The \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fwebinar-email-guide\u002F\">email subject line \u003C\u002Fa>must clearly mention the purpose of your email. This is the first thing the reader will see, so having a catchy and innovative \u003Ca href=\"https:\u002F\u002Fwww.smartlead.ai\u002Fblog\u002Fcold-email-subject-lines\">subject line\u003C\u002Fa> is important. Few examples: \u003C\u002Fp>\u003Cblockquote>\u003Cp>Subject : Keep Calm and Keep Resolutions…\u003C\u002Fp>\u003C\u002Fblockquote>\u003Cblockquote>\u003Cp>Subject : Step out, or not to step out?\u003C\u002Fp>\u003C\u002Fblockquote>\u003Cp>\u003Cstrong>Include images & gifs : \u003C\u002Fstrong>Visuals\u003Cstrong> \u003C\u002Fstrong>always grab attention and generate interest. Add relevant and catchy images to your email.\u003C\u002Fp>\u003Cp>\u003Cstrong>Social proof to build credibility: \u003C\u002Fstrong>Showcasing how other people have benefited from your past similar events builds confidence and encourages your target audience to attend. Include social proof the right way in your emails. Some ways to do it could be: \u003C\u002Fp>\u003Cul>\u003Cli>Put social proof of real people rather than a brand (it could be of an industry veteran, celebrity) add example like who attended the event\u003C\u002Fli>\u003Cli>Put their words as testimonials\u003C\u002Fli>\u003Cli>Add photos\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>Have a clear CTA (call to action): \u003C\u002Fstrong>The motive behind sending an email is to direct the recipient to your ‘event’s landing page’ or ‘ registration page. Thoughtfully design and place the CTA button in the email. Ways to design a noticeable CTA:\u003C\u002Fp>\u003Cfigure class=\"image image_resized\" style=\"width:50%;\">\u003Cimg src=\"https:\u002F\u002Fmedia.giphy.com\u002Fmedia\u002Fl2JdSlA1a1zKVAyze\u002Fgiphy.gif\" alt=\"\">\u003C\u002Ffigure>\u003Cul>\u003Cli>Button instead of a hyperlink\u003C\u002Fli>\u003Cli>The button should be visible with a color that easily catches the readers eye and nudges them to take action\u003C\u002Fli>\u003Cli>Short CTA text using action words\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>Both mobile and desktop-friendly: \u003C\u002Fstrong>\u003Ca href=\"https:\u002F\u002Fwww.campaignmonitor.com\u002Fresources\u002Fguides\u002Femail-marketing-trends\u002F#:~:text=47%25%20of%20all%20people%20across,open%20emails%20on%20their%20tablets.\">81%\u003C\u002Fa> of people prefer to check their e-mails on mobiles. Ensure your e-mail design is both mobile and desktop-friendly. \u003C\u002Fp>\u003Cp>\u003Cstrong>A\u002FB testing: \u003C\u002Fstrong>A\u002FB testing helps you test various components of an email like:\u003C\u002Fp>\u003Cul>\u003Cli>Subject line\u003C\u002Fli>\u003Cli>Layout\u003C\u002Fli>\u003Cli>CTA\u003C\u002Fli>\u003Cli>Personalization\u003C\u002Fli>\u003Cli>Image\u003C\u002Fli>\u003Cli>Send time\u002Ffrequency\u003C\u002Fli>\u003C\u002Ful>\u003Cp>It helps determine which methods are well received by recipients, which helps in identifying strategies worth replicating in the future. You could roll out two distinct email subject lines and evaluate which subject line receives the most clicks.\u003C\u002Fp>\u003Ch3>\u003Cstrong>3. Rely on analytics\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cfigure class=\"image image_resized\" style=\"width:50%;\">\u003Cimg src=\"https:\u002F\u002Fmedia.giphy.com\u002Fmedia\u002FxT9C25UNTwfZuk85WP\u002Fgiphy-downsized-large.gif\" alt=\"\">\u003C\u002Ffigure>\u003Cp>After you launch your first email campaign for your virtual event start measuring  the performance of the parameters listed below to optimize your marketing strategy basis the response rates:\u003C\u002Fp>\u003Cul>\u003Cli>Track open rates, click-through rates\u003C\u002Fli>\u003Cli>Days of the week when the response rate is better\u003C\u002Fli>\u003Cli>Subject line response\u003C\u002Fli>\u003Cli>Response on images\u002Fgifs \u003C\u002Fli>\u003C\u002Ful>\u003Cp>The \u003Cstrong>open rate of the emails \u003C\u002Fstrong>gives you an insight into your email list as well as the subject line. A low open rate could mean the time and day the email is sent is not working for your audience, the subject line is not catchy enough, the contact list is not relevant, or the segmentation of the audience is not right.\u003C\u002Fp>\u003Cp>The \u003Cstrong>click-through rate \u003C\u002Fstrong>of the emails is an indication of how well your email copy is clicking with your audience. \u003C\u002Fp>\u003Ch3>\u003Cstrong>4. Calendar your campaign\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>When designing your email marketing strategy have a calendar in place. No one likes to be spammed with too many emails conveying the same message. \u003C\u002Fp>\u003Cp>\u003Cstrong>When to send the first invite\u003C\u002Fstrong>: You could send the first e-mail one month prior to the actual event.\u003C\u002Fp>\u003Cp>\u003Cstrong>Frequency of emails\u003C\u002Fstrong>: Sending 1 email or a maximum of 2 emails per week is enough. Time your emails strategically. Include ‘early-bird’ registration offers in these emails. \u003C\u002Fp>\u003Cp>\u003Cstrong>Action basis analytics: \u003C\u002Fstrong>Make a list of recipients who have still not opened or not actioned on your email. Follow-up on these leads by sending a secondary invitation email to sign-up for your event.\u003C\u002Fp>\u003Ch3>\u003Cstrong>5. Use automation tools \u003C\u002Fstrong>\u003C\u002Fh3>\u003Cfigure class=\"image image_resized\" style=\"width:50%;\">\u003Cimg src=\"https:\u002F\u002Fmedia.giphy.com\u002Fmedia\u002FCX0rv2ETqm1xnYrYf9\u002Fgiphy.gif\" alt=\"\">\u003C\u002Ffigure>\u003Cp>Trigger emails (registration confirmation sent to attendee once he registers), password updates etc. can be automated. Automation tools help to create a sequence of emails,  take care of scheduling, and the analytics feature help track metrics that matter. There are many E-mail marketing tools to suit your requirement and budget. Some popular tools:\u003C\u002Fp>\u003Cul>\u003Cli>Hubspot\u003C\u002Fli>\u003Cli>ConstantContact\u003C\u002Fli>\u003Cli>MailChimp\u003C\u002Fli>\u003C\u002Ful>\u003Cp>Besides, your virtual event platform partner can also help by sending notifications to your target audience.\u003C\u002Fp>\u003Ch3>\u003Cstrong>6. Don’t forget the follow-up strategy\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cfigure class=\"image image_resized\" style=\"width:50%;\">\u003Cimg src=\"https:\u002F\u002Fmedia.giphy.com\u002Fmedia\u002FxUA7b2z8NcgvyIthGU\u002Fgiphy-downsized-large.gif\" alt=\"\">\u003C\u002Ffigure>\u003Cp>Even if your event is over, you still have a reason to share a post-event email. Here’s what you can share in post-event emails:\u003C\u002Fp>\u003Cul>\u003Cli>Feedback questionnaire\u003C\u002Fli>\u003Cli>Survey or audience polls\u003C\u002Fli>\u003Cli>Pictures and \u003Ca href=\"https:\u002F\u002Fbreadnbeyond.com\u002Fexplainer-video\u002Fbest-placement\u002F\">explainer videos\u003C\u002Fa> of the event\u003C\u002Fli>\u003Cli>Provide links to recorded sessions and on-demand content\u003C\u002Fli>\u003Cli>Thank-you note or image\u003C\u002Fli>\u003Cli>Summarize relevant information about the event\u003C\u002Fli>\u003Cli>Information about the next upcoming event\u003C\u002Fli>\u003C\u002Ful>\u003Ch2>\u003Cstrong>How to avoid your email going to SPAM?\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>You surely do not want your e-mails to end up in the recipient’s spam box. How do you ensure that? Here are a few tips:\u003C\u002Fp>\u003Cul>\u003Cli>Get permission to send e-mails\u003C\u002Fli>\u003Cli>Abide by the laws that govern email marketing\u003C\u002Fli>\u003Cli>Proofread your emails\u003C\u002Fli>\u003Cli>Do not use subject lines that read like a ‘spam’\u003C\u002Fli>\u003Cli>Use a reputed email marketing tool\u003C\u002Fli>\u003Cli>Remove email addresses that have unsubscribed \u003C\u002Fli>\u003Cli>Use a spam-checking tool\u003C\u002Fli>\u003C\u002Ful>\u003Cp>A report by \u003Ca href=\"https:\u002F\u002Fwww.campaignmonitor.com\u002Fresources\u002Fguides\u002Fthe-state-of-small-business-marketing\u002F#one\">campaignmonitor.com\u003C\u002Fa> suggests that a whopping 64% of small businesses use e-mail marketing to reach customers. As on-site event marketing shifts to virtual event marketing, organizers can design creative e-mail marketing campaigns to create unique and engaging experiences for attendees\u003C\u002Fp>\u003Cp> \u003C\u002Fp>",{"id":1303,"heading":1320,"text":1321,"backgroundColor":1322,"componentName":629,"tocType":15,"link":1323,"backgroundConfig":15,"__component":634},"Need help finding an easy to use event app builder?","Speak to one of our experts today","White",{"id":1324,"title":1325,"address":1326,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},481,"Talk to us","demo",{"id":1328,"title":481,"componentName":482,"tocType":15,"backgroundConfig":15,"relatedList":1329,"__component":623},209,[1330,1363,1398,1430],{"id":1331,"title":1332,"link":1333,"thumbnail":1334},844,"9 Expert Tips To Monetize Your Event App In 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style=\"margin-left:auto;\">Are you struggling to promote your event app on social media? If so, you’re not alone.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">With so many apps and messages vying for people’s attention on social media, you need to stand out from the crowd and offer something unique and valuable.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">In this article, I share seven proven strategies that go beyond the usual tactics of posting links and using hashtags. Each strategy focuses on a specific aspect of your event app and leverages the features and dynamics of social media platforms to generate excitement and interest among your target audience.\u003C\u002Fp>\u003Ch2 style=\"margin-left:auto;\"> \u003C\u002Fh2>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Strategy 1 : Include App Downloads By Adding App Link In Social Media Bio\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">This technique is so simple yet so effective.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">It’s surprising how few event organizers take advantage of this simple yet effective technique. Platforms like Instagram, Twitter, and Facebook allow clickable links in your bio, so it’s easy to direct users to your mobile event app download page.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">Your bio is the first thing users see when they discover your event on social media. So why not use it to promote your app and make it more convenient for potential attendees to download and use it?\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">To make it even easier, try using a link-in-bio tool that lets you combine multiple links in one. That way, you can include other useful links, like a how-to guide or your event registration page, all in the same place.\u003C\u002Fp>\u003Ch2 style=\"margin-left:auto;\"> \u003C\u002Fh2>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Strategy 2 : Create Engaging YT Shorts, Facebook Stories, Instagram Reels To Promote The Event App\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">Short, engaging videos have become the go-to format for consuming information in the digital age. These videos are designed to capture the attention of viewers quickly, making them the perfect medium for promoting your event on social media.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">To \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fbillo.app\u002Fblog\u002Fsocial-media-video-production\u002F\">create compelling video content\u003C\u002Fa> for your event app, focus on highlighting the key features and benefits that make your app unique. You will need to use humor, storytelling, or other creative elements to capture the attention of viewers. For example – Film yourself using the event app Or a skit that shows how you a mobile app enables \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fpaperless-events\u002F\">paperless events\u003C\u002Fa>.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">When creating your videos, make sure to keep them short and snappy, ideally under 30 seconds. Use captions or text overlays to convey your message if your video has no sound. And always include a clear call-to-action, encouraging viewers to download your event app. Don't forget to track key metrics to understand which content type works using various \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fnapoleoncat.com\u002Fblog\u002Fsocial-media-analytics-tools\u002F\">social media analytics tools\u003C\u002Fa>. \u003C\u002Fp>\u003Ch2 style=\"margin-left:auto;\"> \u003C\u002Fh2>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Strategy 3 : Leverage Influencer Marketing\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">Influencer marketing has emerged as a popular strategy for promoting events on social media. By partnering with influencers, you can leverage their large and engaged audiences to potentially reach new attendees for your event.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">However, it’s not enough to simply ask influencers to promote your event. You should also encourage them to mention downloading the event app in every post. Ask them to take screenshots of the app and showcase how it can benefit attendees. This will help their followers understand the value of the app and encourage them to download it.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">By promoting the event app through influencer marketing, you can increase its visibility and drive more downloads and engagement.\u003C\u002Fp>\u003Ch2 style=\"margin-left:auto;\"> \u003C\u002Fh2>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Strategy 4 : Promote Exclusive Content Available Only In Mobile Event App\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">Offering exclusive content is a powerful strategy to drive engagement, signups, and downloads. And this approach can be just as effective for your event app. You can promote sneak peeks and teasers in social media of this exclusive content with call-to-action to download event app.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">Make it crystal clear to attendees what exclusive content they can access through the app. Here are a few ideas to consider:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cstrong>Exclusive videos:\u003C\u002Fstrong> You can conduct pre-event or teaser interviews with keynote speakers or special guests, and share sneak peeks on social media to generate buzz.\u003C\u002Fli>\u003Cli>\u003Cstrong>Discounts & giveaways:\u003C\u002Fstrong> Get your \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fevent-sponsorship-guide\u002F\">event sponsors\u003C\u002Fa> involved in pre-event promotion by offering exclusive mobile app offers for their products or services.\u003C\u002Fli>\u003Cli>\u003Cstrong>Whitepapers, ebooks, and other resources: \u003C\u002Fstrong>Attendees often want to create their own digital library from the event. Offer additional resources like whitepapers, case studies, or other relevant content that is only available in the app.\u003C\u002Fli>\u003Cli>\u003Cstrong>Mini-virtual event before the event : \u003C\u002Fstrong>Why not host a mini virtual event before the main event? This could be a quick 1-3 hour event that is live-streamed exclusively within the app. The added advantage is it can create a sense of excitement and anticipation for the main event.\u003C\u002Fli>\u003C\u002Ful>\u003Ch2 style=\"margin-left:auto;\"> \u003C\u002Fh2>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Strategy 5: Use FOMO Or Early Bird Scarcity To Promote Your Event App\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">FOMO, or the fear of missing out, can be a double-edged sword on social media. While too much FOMO can be overwhelming, it can also be used to your advantage when promoting your event app.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">One way to do this is by integrating \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-gamification\u002F\">event gamification\u003C\u002Fa> into your mobile app downloads.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">For example, you could offer a special badge or a 10x points boost for the first 50 users who download the app. This will create a sense of exclusivity and urgency, encouraging more people to download the app and participate in your event.\u003C\u002Fp>\u003Ch2 style=\"margin-left:auto;\"> \u003C\u002Fh2>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Strategy 6: Showcase UGC From Mobile Event App\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">Let’s face it, we all love scrolling through \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fviralyft.com\u002Fblog\u002Fsocial-media-statistics\">social media feeds\u003C\u002Fa> to see what our friends and colleagues are up to. And what better way to capture that same energy and excitement for your event than with a social wall on your mobile event app?\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">With today’s event apps, attendees can post videos, shorts, audios, and even create their own augmented reality photos.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">By showcasing the best of the UGC on your social media, you can create some serious FOMO and make others wish they were there too. Who knows, your event might just go viral and attract even more attendees for the next one! Plus, with UGC, you’re building a community of engaged attendees who are helping to spread the word about your event. It’s like having a team of brand ambassadors without even trying.\u003C\u002Fp>\u003Ch2 style=\"margin-left:auto;\"> \u003C\u002Fh2>\u003Ch2 style=\"margin-left:auto;\">\u003Cstrong>Strategy 7: Target Social Media Ads To Mobile Users\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp style=\"margin-left:auto;\">Using social media ads to promote your event is a must to \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fincrease-event-registrations\u002F\">increase registrations\u003C\u002Fa>! But why stop there?\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">Take it to the next level by targeting your ads specifically to people who use their phones to browse social media. You know they’re already glued to their phones, scrolling through social media like nobody’s business. So why not make it easy for them and include the download link right in the ad?\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">That way, they can download the app with just a tap and start enjoying all the exclusive content and features right away.\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">It’s like giving your guests the VIP treatment, straight from their pocket!\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">\u003Cstrong>In conclusion\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">Now that you’ve got all these awesome strategies to promote your event app in social media including partnering with  \u003Ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\u002F\u002Fgethypedmedia.com\u002Ftypes-of-influencers\u002F\">various categories of influencers\u003C\u002Fa>, it’s time to put them into action and make your event the talk of the town!\u003C\u002Fp>\u003Cp style=\"margin-left:auto;\">Last TIP I have for you is don’t forget to continue building your community after the event by using the mobile event app. You can keep attendees engaged and connected. Want to know how ?\u003C\u002Fp>",{"id":1543,"title":481,"componentName":482,"tocType":15,"backgroundConfig":15,"relatedList":1544,"__component":623},290,[1545,1577,1599,1633],{"id":1546,"title":1547,"link":1548,"thumbnail":1549},1176,"Expert Tips to Leverage Attendance at a Virtual 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You Should Know About Conference Event App","conference-event-app-benefits",{"id":1604,"name":1605,"alternativeText":15,"caption":15,"width":491,"height":393,"formats":1606,"hash":1627,"ext":848,"mime":851,"size":1628,"url":1629,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1630,"updatedAt":1631,"documentId":1632,"publishedAt":415,"focalPoint":15},358,"must-know-about-conference-app.png",{"large":1607,"small":1612,"medium":1617,"thumbnail":1622},{"ext":848,"url":1608,"hash":1609,"mime":851,"name":1610,"path":15,"size":1611,"width":386,"height":498},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_must_know_about_conference_app_bc522ca968.png","large_must_know_about_conference_app_bc522ca968","large_must-know-about-conference-app.png",593.61,{"ext":848,"url":1613,"hash":1614,"mime":851,"name":1615,"path":15,"size":1616,"width":393,"height":504},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_must_know_about_conference_app_bc522ca968.png","small_must_know_about_conference_app_bc522ca968","small_must-know-about-conference-app.png",160.03,{"ext":848,"url":1618,"hash":1619,"mime":851,"name":1620,"path":15,"size":1621,"width":400,"height":510},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_must_know_about_conference_app_bc522ca968.png","medium_must_know_about_conference_app_bc522ca968","medium_must-know-about-conference-app.png",340.62,{"ext":848,"url":1623,"hash":1624,"mime":851,"name":1625,"path":15,"size":1626,"width":407,"height":516},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_must_know_about_conference_app_bc522ca968.png","thumbnail_must_know_about_conference_app_bc522ca968","thumbnail_must-know-about-conference-app.png",44.94,"must_know_about_conference_app_bc522ca968",296.45,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002Fmust_know_about_conference_app_bc522ca968.png","2024-01-31T06:44:57.300Z","2024-01-31T06:45:48.591Z","yhmelzntldvucnd5odixyh9e",{"id":1634,"title":1635,"link":1636,"thumbnail":1637},1179,"1:1 Video calls","1-1-video-calls",{"id":1638,"name":1639,"alternativeText":15,"caption":15,"width":1640,"height":1641,"formats":1642,"hash":1664,"ext":380,"mime":383,"size":1665,"url":1666,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1667,"updatedAt":1667,"documentId":1668,"publishedAt":415,"focalPoint":15},606,"cover-feature-videochat-1024x341.jpg",1024,341,{"large":1643,"small":1648,"medium":1653,"thumbnail":1658},{"ext":380,"url":1644,"hash":1645,"mime":383,"name":1646,"path":15,"size":1647,"width":386,"height":498},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_cover_feature_videochat_1024x341_6bcec2de4a.jpg","large_cover_feature_videochat_1024x341_6bcec2de4a","large_cover-feature-videochat-1024x341.jpg",44.72,{"ext":380,"url":1649,"hash":1650,"mime":383,"name":1651,"path":15,"size":1652,"width":393,"height":504},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_cover_feature_videochat_1024x341_6bcec2de4a.jpg","small_cover_feature_videochat_1024x341_6bcec2de4a","small_cover-feature-videochat-1024x341.jpg",16.81,{"ext":380,"url":1654,"hash":1655,"mime":383,"name":1656,"path":15,"size":1657,"width":400,"height":510},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_cover_feature_videochat_1024x341_6bcec2de4a.jpg","medium_cover_feature_videochat_1024x341_6bcec2de4a","medium_cover-feature-videochat-1024x341.jpg",30.05,{"ext":380,"url":1659,"hash":1660,"mime":383,"name":1661,"path":15,"size":1662,"width":407,"height":1663},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_cover_feature_videochat_1024x341_6bcec2de4a.jpg","thumbnail_cover_feature_videochat_1024x341_6bcec2de4a","thumbnail_cover-feature-videochat-1024x341.jpg",5.88,81,"cover_feature_videochat_1024x341_6bcec2de4a",46.49,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002Fcover_feature_videochat_1024x341_6bcec2de4a.jpg","2024-02-02T06:03:44.435Z","zjji7lppolk0tkm4gr5prupa",{"id":1670,"heading":626,"text":627,"backgroundColor":628,"componentName":629,"tocType":15,"link":1671,"backgroundConfig":15,"__component":634},434,{"id":1672,"title":911,"address":1467,"target":76,"backgroundColor":15,"textColor":15,"borderColor":15,"hoverBackgroundColor":15,"hoverTextColor":15,"hoverBorderColor":15},945,{"createdAt":1674,"id":1675,"Title":1676,"slug":1677,"description":1678,"updatedAt":1679,"publishedAt":1680,"documentId":1681,"tags":1682,"message_bar":15,"summary":15,"pageBackgroundConfig":15,"seo":1683,"header":1716,"sections":1725},"2024-02-02T09:20:55.017Z",95,"The 2024 Instagram Guide for Event Planners","instagram-guide-for-event-planners","Are you looking for ways to promote your event on Instagram? Here are 15 stellar ways which will act as an Instagram guide for event planners.","2024-08-08T09:35:39.434Z","2024-02-02T09:20:56.988Z","xq60ibbhgo0w2l392n78cdv7",{"id":1675,"Blog":77,"EventApp":6,"HybridEvents":6,"IdeasAndTips":77,"IndustryInsights":6,"VirtualEvents":6,"Webinar":6,"EventMarketing":6,"Alternatives":15},{"id":1684,"metaTitle":1676,"metaDescription":1678,"keywords":15,"metaRobots":370,"structuredData":15,"metaViewport":371,"canonicalURL":1685,"metaImage":1686,"metaSocial":1715},107,"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Finstagram-guide-for-event-planners\u002F",{"id":1687,"name":1688,"alternativeText":15,"caption":15,"width":491,"height":393,"formats":1689,"hash":1710,"ext":848,"mime":851,"size":1711,"url":1712,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1713,"updatedAt":1713,"documentId":1714,"publishedAt":415,"focalPoint":15},553,"instagram-for-event-planners.png",{"large":1690,"small":1695,"medium":1700,"thumbnail":1705},{"ext":848,"url":1691,"hash":1692,"mime":851,"name":1693,"path":15,"size":1694,"width":386,"height":498},"https:\u002F\u002Fs.w.nunify.com\u002Flarge_instagram_for_event_planners_6b6389d1b4.png","large_instagram_for_event_planners_6b6389d1b4","large_instagram-for-event-planners.png",354.3,{"ext":848,"url":1696,"hash":1697,"mime":851,"name":1698,"path":15,"size":1699,"width":393,"height":504},"https:\u002F\u002Fs.w.nunify.com\u002Fsmall_instagram_for_event_planners_6b6389d1b4.png","small_instagram_for_event_planners_6b6389d1b4","small_instagram-for-event-planners.png",92.57,{"ext":848,"url":1701,"hash":1702,"mime":851,"name":1703,"path":15,"size":1704,"width":400,"height":510},"https:\u002F\u002Fs.w.nunify.com\u002Fmedium_instagram_for_event_planners_6b6389d1b4.png","medium_instagram_for_event_planners_6b6389d1b4","medium_instagram-for-event-planners.png",197.16,{"ext":848,"url":1706,"hash":1707,"mime":851,"name":1708,"path":15,"size":1709,"width":407,"height":516},"https:\u002F\u002Fs.w.nunify.com\u002Fthumbnail_instagram_for_event_planners_6b6389d1b4.png","thumbnail_instagram_for_event_planners_6b6389d1b4","thumbnail_instagram-for-event-planners.png",28.32,"instagram_for_event_planners_6b6389d1b4",179.43,"https:\u002F\u002Fs.w.nunify.com\u002F20\u002F22\u002Finstagram_for_event_planners_6b6389d1b4.png","2024-02-01T10:44:00.661Z","zvn29vjr0vwy8k1za7l5le9y",[],{"id":1675,"componentName":418,"title":1717,"date":1718,"banner":1719,"backgroundConfig":15,"author":15},"Instagram Guide for Event Planners","April 28, 2022",{"id":1687,"name":1688,"alternativeText":15,"caption":15,"width":491,"height":393,"formats":1720,"hash":1710,"ext":848,"mime":851,"size":1711,"url":1712,"previewUrl":15,"provider":412,"provider_metadata":15,"createdAt":1713,"updatedAt":1713,"documentId":1714,"publishedAt":415,"focalPoint":15},{"large":1721,"small":1722,"medium":1723,"thumbnail":1724},{"ext":848,"url":1691,"hash":1692,"mime":851,"name":1693,"path":15,"size":1694,"width":386,"height":498},{"ext":848,"url":1696,"hash":1697,"mime":851,"name":1698,"path":15,"size":1699,"width":393,"height":504},{"ext":848,"url":1701,"hash":1702,"mime":851,"name":1703,"path":15,"size":1704,"width":400,"height":510},{"ext":848,"url":1706,"hash":1707,"mime":851,"name":1708,"path":15,"size":1709,"width":407,"height":516},[1726,1729,1732,1735,1739,1835],{"id":1727,"componentName":429,"contentId":15,"heading":15,"content":1728,"tocType":15,"backgroundConfig":15,"__component":431},467,"\u003Cp>Are you an event planner looking for ways to promote your event on Instagram? Are you confused about the tips to follow to ensure successful event marketing through Instagram?\u003C\u002Fp>\u003Cp>If yes, then this article is for you. Here are 15 stellar ways to leverage Instagram to make your next event a grand success.\u003C\u002Fp>\u003Cp>Here’s also an amazing video worth watching on Instagram Reels, Stories and algorithm secrets.\u003C\u002Fp>",{"id":1730,"componentName":1035,"url":1731,"tocType":15,"title":15,"backgroundConfig":15,"__component":1037},71,"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FT8P5Kl5Ee8s?feature=oembed",{"id":1733,"componentName":429,"contentId":15,"heading":15,"content":1734,"tocType":15,"backgroundConfig":15,"__component":431},468,"\u003Ch2> \u003C\u002Fh2>\u003Ch2>\u003Cstrong>15 step instagram guide for event planners\u003C\u002Fstrong>\u003C\u002Fh2>\u003Col>\u003Cli>\u003Cstrong>Take them behind the scenes\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>The best way to create a rapport with your audience is to show them who you are as a brand. And the easiest way to do it is to take your audience behind the scenes. Give them a sneak peek of the life backstage, and show them how your team is busy preparing the perfect event for them through Instagram posts and stories.\u003C\u002Fp>\u003Cp>Doing these attracts a like-minded audience that connects with you.\u003C\u002Fp>\u003Col start=\"2\">\u003Cli>\u003Cstrong>Trendjack Your Way In\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>Trendjacking is a way of subtly promoting your event by connecting it with what’s trending right now. If you have a witty marketing team, they can create quirky posts or stories about current affairs or celebrity gossip. Encourage them to \u003Ca href=\"https:\u002F\u002Fpicsart.com\u002Ftemplates\">explore free templates\u003C\u002Fa> to enhance their creativity. This can also help save time.\u003C\u002Fp>\u003Cp>While trendjacking is the quickest way to create some buzz about your event, not using it the right way can give the wrong impression about your brand to your audience.\u003C\u002Fp>\u003Col start=\"3\">\u003Cli>\u003Cstrong>Post Regularly At The Right Time\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>When should we post? How often should we post? These are the main questions every organizer has when promoting their event on Instagram. While there’s no perfect time to post, it is always good to post when your audience is most active. This can be found by analyzing Instagram Insights.\u003C\u002Fp>\u003Cp>The same applies to the frequency of posting. Again, it is best to be consistent with your posting, but never overdo it, as it can bore your audience quickly.\u003C\u002Fp>\u003Col start=\"4\">\u003Cli>\u003Cstrong>Post Throughout The Event\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>To get the maximum benefit from using Instagram as a marketing tool, you should know what to post before, during, and after an event. Posting before an event aims to \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fincrease-event-registrations\u002F\">increase event registrations\u003C\u002Fa> and \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fevent-app\u002F\">event mobile app\u003C\u002Fa> adoptions and create excitement about your event. The best types of posts and stories to do this are behind the scene posts, teasers and games. \u003C\u002Fp>\u003Cp>Once the event begins, post more user-generated content and session sneak peeks as it helps to sustain the audience’s interest in your event. After the event, use Instagram content to collect testimonials and distribute on-demand content.\u003C\u002Fp>\u003Col start=\"5\">\u003Cli>\u003Cstrong>Leverage Influencer Marketing\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>The easiest way to give reach to your event is to collaborate with influencers, speakers and sponsors of the event. Identify influencers relevant to your niche, and ask them to promote your event in exchange for rewards or incentives. The reward can range from an event swag to a free entry ticket to your event.\u003C\u002Fp>\u003Cp>Encourage speakers and sponsors of the event to promote your event on their respective handles. Also, invite them to Instagram lives to create a pre-event buzz.\u003C\u002Fp>\u003Col start=\"6\">\u003Cli>\u003Cstrong>Use Instagram Ads\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>If you have the budget, go for targeted Instagram ads to reach the right audience. To create compelling Instagram Ads, first gain insights about your audience using Facebook Ad Insights and social listening. Then identify the type of Instagram Ads to create- Photo, Carousel, Video or Marquee Ads. \u003C\u002Fp>\u003Cp>Craft a compelling message and use striking graphics to drive traffic to your event registration page, increase registrations and encourage people to attend it.\u003C\u002Fp>\u003Cp>Don't forget to track Instagram Ad performance metrics to measure the effectiveness of your campaigns.\u003C\u002Fp>\u003Col start=\"7\">\u003Cli>\u003Cstrong>Get Found on the Instagram Explore Page\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>To Get Found on the Instagram Explore Page means to be present in your target audience’s feed who aren’t your followers. To make it happen, you should optimize your page for this. Understanding audience preferences, using geo-hashtags, and finding the ideal video to other post-type ratios are practical ways to ensure this.\u003C\u002Fp>\u003Col start=\"8\">\u003Cli>\u003Cstrong>Use Niche-based Hashtags\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>Finding your niche-based hashtags and strategically using them in all posts and stories is a great way to give visibility to your event on Instagram. Besides this, it is essential to find a unique hashtag for your event and encourage event-goers to use this in their posts.\u003C\u002Fp>\u003Cp>Even though niche-based hashtags give you visibility, never go for an overpopulated hashtag as it can give you the opposite result.\u003C\u002Fp>\u003Col start=\"9\">\u003Cli>\u003Cstrong>Conduct Giveaways and Contests\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>One of the best ways to create a buzz about your event is to conduct giveaways and contests before your event. Some of the games that can be conducted pre-event are quizzes, spin the wheel, guess the personality, etc.  \u003C\u002Fp>\u003Cp>Gamification can also be used to \u003Ca href=\"https:\u002F\u002Fwww.nunify.com\u002Fblogs\u002Fincrease-event-app-adoption\u002F\">increase event app adoption\u003C\u002Fa> if you let the audience enter the competitions only through the event app.\u003C\u002Fp>\u003Col start=\"10\">\u003Cli>\u003Cstrong>Create Buzz Through Stories\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>The best way to stay on top of your audience’s minds is to use the Story feature of Instagram tactfully. For example, you can use polls conducted through stories to boost attendee interaction. Stories can also be used to drive conversions by posting flash sales for tickets.\u003C\u002Fp>\u003Cp>Reposting attendee posts in stories is another effective way to ensure the right people know about your event.\u003C\u002Fp>\u003Col start=\"11\">\u003Cli>\u003Cstrong>Get The Audience Involved Post Event\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>Leverage the rapport you build with your target audience to gain their opinions and suggestions about the event once the event ends. You can do this by posting a simple poll or conducting an extensive survey.\u003C\u002Fp>\u003Cp>The positive feedback gained is a valuable addition as it can be used to attract an engaging crowd next year.\u003C\u002Fp>\u003Col start=\"12\">\u003Cli>\u003Cstrong>Stick To Your Brand Colors, Fonts and Layouts\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>Visual imagery holds a lot of importance for a social media platform like Instagram. Your brand colors, fonts, and layouts should represent who you are and how you wish to be perceived by your audience. It helps your feed appear uniform, professional and branded.\u003C\u002Fp>\u003Cp>Investing in high-resolution professional photographs is another way to capture your ideal audience visually.\u003C\u002Fp>\u003Col start=\"13\">\u003Cli>\u003Cstrong>Strategic Interaction\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>Strategic interaction refers to interacting with the right people in your niche to put your event on your target audience’s radar. It is also equally important to interact with your potential event registrants by answering their queries in DMs and comments.\u003C\u002Fp>\u003Col start=\"14\">\u003Cli>\u003Cstrong>Encourage User-generated Content\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>You can encourage user-generated content in many ways. If it is an offline event, you can make your event venue instaworthy by setting up installations or other eye-catchy exhibits. If it is a virtual event, encourage people to share screenshots of them attending the event with your unique event hashtag.\u003C\u002Fp>\u003Col start=\"15\">\u003Cli>\u003Cstrong>Keep Your Audience Informed\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Fol>\u003Cp>Keep your audience informed about your event, either through posts or stories. Notify them when early bird tickets are up, when there’s a flash sale or when only the last few tickets are left.\u003C\u002Fp>\u003Cp>Now that you know how to leverage Instagram for your event, what are you waiting for? 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